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Lubricant Marketing, Selling, and Key Account Management
List Price:
$68.99
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Product Details
Author:
R. David Whitby
Format:
Paperback
Pages:
394
Publisher:
CRC Press (October 4, 2024)
Language:
English
Audience:
Professional and scholarly
ISBN-13:
9781032331478
Dimensions:
6.125" x 9.1875"
File:
TAYLORFRANCIS-TayFran_260411044132225-20260411.xml
Folder:
TAYLORFRANCIS
List Price:
$68.99
Country of Origin:
United States
Pub Discount:
30
As low as:
$65.54
Publisher Identifier:
P-CRC
Discount Code:
H
Weight:
21.25oz
Case Pack:
1
Imprint:
CRC Press
Overview
This book fills a need for a guide on the important commercial aspects of the lubricants business, offering valuable insights from an industry veteran. It answers questions and offers insights on how to effectively market and sell all types of lubricants, including automotive, industrial, mining, marine, agricultural, and aerospace, among others.
