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Logobook
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$60.00
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Product Details
Author:
Ludovic Houplain
Format:
Paperback
Pages:
808
Publisher:
TASCHEN (May 15, 2013)
Imprint:
TASCHEN
Language:
English
Audience:
General/trade
ISBN-13:
9783836534130
ISBN-10:
3836534134
Weight:
86.72oz
Dimensions:
7.07" x 9.61" x 2.54"
File:
TWO RIVERS-PERSEUS-Metadata_Only_Perseus_Distribution_Customer_Group_Metadata_20250917125212-20250917.xml
Folder:
TWO RIVERS
List Price:
$60.00
Pub Discount:
50
Case Pack:
6
As low as:
$48.00
Publisher Identifier:
P-PER
Discount Code:
E
Overview
Signs of our times: A monumental logo compilation
The 2009 Academy Award-winning animated short Logorama, focusing on the use of logos and brands, became a point of reference for corporate culture. Conceived by H5 design studio in Paris, the movie tells the story of our times through the products and services that surround us on a daily basis. Ludovic Houplain, studio director and co-director of the film, conducted an extensive year-long research project, collecting over 40,000 symbols and trademarks that represent our world today.
The monumental archive Houplain amassed is the foundation of this ultimate logo reference guide, featuring approximately 7,000 specimens organized alphabetically, with information about the designers, year of creation, country, brand, and company. Moreover, the book includes an extensive critical essay on brand culture by French philosopher Gilles Lipovetsky, and an introduction by Ludovic Houplain explaining the creation process of the film Logorama, from its inception to its finalization.
Logobook is a must-have for any designer, student, or marketing professional, and will be equally fascinating to anyone interested in contemporary culture.
The monumental archive Houplain amassed is the foundation of this ultimate logo reference guide, featuring approximately 7,000 specimens organized alphabetically, with information about the designers, year of creation, country, brand, and company. Moreover, the book includes an extensive critical essay on brand culture by French philosopher Gilles Lipovetsky, and an introduction by Ludovic Houplain explaining the creation process of the film Logorama, from its inception to its finalization.
Logobook is a must-have for any designer, student, or marketing professional, and will be equally fascinating to anyone interested in contemporary culture.
Text in English, French, and German
