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Life Finds a Way (What Evolution Teaches Us About Creativity)

List Price: $30.00
SKU:
9781541645332
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  • Product Details

    Author:
    Andreas Wagner
    Format:
    Hardcover
    Pages:
    320
    Publisher:
    Basic Books (June 11, 2019)
    Language:
    English
    ISBN-13:
    9781541645332
    ISBN-10:
    1541645332
    Case Pack:
    20
    File:
    hbgusa-hbgusa_onix30_P9783880_03022026-20260302.xml
    Folder:
    hbgusa
    List Price:
    $30.00
    As low as:
    $23.10
    Publisher Identifier:
    P-HACH
    Discount Code:
    A
    Weight:
    18.4oz
    Dimensions:
    6.35" x 9.55" x 1.3"
    Audience:
    General/trade
    Country of Origin:
    United States
    Pub Discount:
    65
    Imprint:
    Basic Books
  • Overview

    How the principles of biological innovation can help us overcome creative challenges in art, business, and science

    In Life Finds a Way, biologist Andreas Wagner reveals the deep symmetry between innovation in biological evolution and human cultural creativity. Rarely is either a linear climb to perfection--instead, "progress" is typically marked by a sequence of peaks, plateaus, and pitfalls. For instance, in Picasso's forty-some iterations of Guernica, we see the same combination of small steps, incessant reshuffling, and large, almost reckless, leaps that characterize the way evolution transformed a dinosaur's grasping claw into a condor's soaring wing. By understanding these principles, we can also better realize our own creative potential to find new solutions to adversity.

    Ultimately, Life Finds a Way offers a new framework for the nature of creativity, enabling us to better adapt, grow, and change in art, business, or science--that is, in life.