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Lean-Driven Innovation (Powering Product Development at The Goodyear Tire & Rubber Company)
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$65.99
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Product Details
Author:
Norbert Majerus
Format:
Paperback
Pages:
493
Publisher:
Taylor & Francis (August 13, 2015)
Imprint:
Productivity Press
Language:
English
Audience:
Professional and scholarly
ISBN-13:
9781482259681
Weight:
32.125oz
Dimensions:
7" x 10"
File:
TAYLORFRANCIS-TayFran_260825145954058-20260825.xml
Folder:
TAYLORFRANCIS
List Price:
$65.99
Country of Origin:
United States
Pub Discount:
30
Case Pack:
6
As low as:
$62.69
Publisher Identifier:
P-CRC
Discount Code:
H
Overview
This book describes how the R&D team at The Goodyear Tire & Rubber Company was able to reduce its product development cycle times by 70 percent, improve its on-time delivery performance to close to 100 percent, and improve throughput three-fold by applying lean product development principles. Detailing the steps required to kick off a successful lean initiative, the book shares experiences of this seismic transformation. It explains how lean product development helped Goodyear dramatically improve revenue by having every new product available when the market needed it.
