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It's A Match! (Creating Color Palettes in Design)

List Price: $45.00
SKU:
9781584237327
Quantity:
Minimum Purchase
25 unit(s)
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  • 1-Color Imprint: $2.00 ea.
  • Promo-Page Insert: $2.50 ea. (full-color printed, single-sided page)
  • Belly-Band Wrap: $2.50 ea. (full-color printed)
  • Set-Up Charge: $45 per decoration
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  • Product Details

    Author:
    Sandu Publications
    Format:
    Hardcover
    Pages:
    240
    Publisher:
    Gingko Press Inc. (May 22, 2019)
    Language:
    English
    Audience:
    General/trade
    ISBN-13:
    9781584237327
    ISBN-10:
    1584237325
    Dimensions:
    8.25" x 11.25"
    File:
    TWO RIVERS-PERSEUS-Metadata_Only_Perseus_Distribution_Customer_Group_Metadata_20250917125346-20250918.xml
    Folder:
    TWO RIVERS
    List Price:
    $45.00
    Case Pack:
    10
    As low as:
    $34.65
    Publisher Identifier:
    P-PER
    Discount Code:
    A
    Weight:
    49.6oz
    Imprint:
    Sandu Publishing Company
  • Overview

    Color plays a significant role in design due to its visual impact and psychological influence on the viewer. Combining two or more colors effectively in a single layout or design can be difficult to achieve without a working knowledge of color theory. As a result, companies will often invest in specialists to aid in color selection for their products or campaigns, letting the experts do what they do best. Color Matching helps demystify the process, providing an introduction to color along with an exploration of six key methods of color matching: warm color, cool color, contrast color, complementary color, similar color and integrated color. Each section includes a variety of preselected color combinations to use along with a multitude of cohesive examples from branding, packaging, product and promotion design.