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Internets, Intranets, and Extranets (New Waves in Channel Surfing)
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$47.99
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Product Details
Author:
Audhesh Paswan
Format:
Paperback
Pages:
141
Publisher:
CRC Press (December 30, 2002)
Language:
English
Audience:
College/higher education
ISBN-13:
9780789020116
ISBN-10:
0789020114
Weight:
8.75oz
Dimensions:
5.8125" x 8.25"
File:
TAYLORFRANCIS-TayFran_260403050946149-20260403.xml
Folder:
TAYLORFRANCIS
List Price:
$47.99
Country of Origin:
United States
Case Pack:
46
As low as:
$45.59
Publisher Identifier:
P-CRC
Discount Code:
H
Pub Discount:
30
Imprint:
CRC Press
Overview
Internets, Intranets, and Extranets: New Waves in Channel Surfing examines cutting-edge research on the strategies and practices for managing electronic channels of information distribution. The leading experts working in Web-enabled marketing technologies address the most pressing topics of channel management, presenting descriptive—and prescriptive—insights into the complex network of virtual links between people and places. The book looks at the “death of distance” from a global perspective, offering critical commentary on how to strengthen the connection between Web-linked buyers and sellers.
