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Interactive Packaging Design

List Price: $30.00
SKU:
9781912268535
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  • Product Details

    Author:
    Peng Chong
    Format:
    Hardcover
    Pages:
    248
    Publisher:
    Design Media Publishing Ltd (September 1, 2018)
    Language:
    English
    ISBN-13:
    9781912268535
    ISBN-10:
    1912268531
    Dimensions:
    6.5" x 9.5"
    Case Pack:
    20
    File:
    ATLAS-BTPS_05282021-20210528.xml
    Folder:
    ATLAS
    List Price:
    $30.00
    As low as:
    $23.10
    Publisher Identifier:
    P-BTPS
    Discount Code:
    A
    Pub Discount:
    65
  • Overview

    With the continuous development of science and technology, human has stepped into an era of experience economy and interactivity has received more attention. The use of interactivity in packaging design can cause users' emotional interaction, thus generating the will to purchase, which is the significance of interactive packaging design. This book introduces what's interactive packaging, its types, functions, generated background, design principles, design factors, how to establish an interactive relationship, and the application of new technology and new materials in interactive packaging design through a combination of text and pictures. Detailed interactive principle analyses are included in a large amount of design cases for readers to understand interactive packaging design and enable them to create user-attractive interactive packaging design works.