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- Bridging the Gap (An introduction to intercultural communication with China)
Bridging the Gap (An introduction to intercultural communication with China)
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Product Details
Author:
Catherine Xiang
Format:
Paperback
Pages:
192
Publisher:
LID Publishing (July 23, 2024)
Language:
English
ISBN-13:
9781915951045
ISBN-10:
1915951046
Dimensions:
5.45" x 8.5" x 0.8"
File:
Eloquence-IPG_03192026_P9854863_onix30_Complete-20260319.xml
Folder:
Eloquence
List Price:
$16.95
Series:
Global Business
Case Pack:
23
As low as:
$14.58
Publisher Identifier:
P-IPG
Discount Code:
C
Audience:
General/trade
Pub Discount:
60
Imprint:
LID Publishing
Weight:
12.48oz
Overview
This is the first title in the new “Global Business” series of books written by leading experts in the field of international business and management.
The book aims to provide a practical understanding of the key concepts and issues involved in communicating in today’s multi-cultural world. The author takes China as the prime example of the cultural barriers presented to non-Chinese businesspeople.
By combining theory and practice, the book presents insights and techniques in inter-cultural communication.
How does our language reflect our thoughts? What is the relationship between our culture and communication? How can we overcome cross-cultural boundaries and communicate effectively both in interpersonal or business settings?
The book aims to provide a practical understanding of the key concepts and issues involved in communicating in today’s multi-cultural world. The author takes China as the prime example of the cultural barriers presented to non-Chinese businesspeople.
By combining theory and practice, the book presents insights and techniques in inter-cultural communication.
How does our language reflect our thoughts? What is the relationship between our culture and communication? How can we overcome cross-cultural boundaries and communicate effectively both in interpersonal or business settings?
