- Home
- Business & Economics
- Marketing
- Hospitality Sales and Promotion
Hospitality Sales and Promotion
List Price:
$62.99
- Availability: Confirm prior to ordering
- Branding: minimum 50 pieces (add’l costs below)
- Check Freight Rates (branded products only)
Branding Options (v), Availability & Lead Times
- 1-Color Imprint: $2.00 ea.
- Promo-Page Insert: $2.50 ea. (full-color printed, single-sided page)
- Belly-Band Wrap: $2.50 ea. (full-color printed)
- Set-Up Charge: $45 per decoration
- Availability: Product availability changes daily, so please confirm your quantity is available prior to placing an order.
- Branded Products: allow 10 business days from proof approval for production. Branding options may be limited or unavailable based on product design or cover artwork.
- Unbranded Products: allow 3-5 business days for shipping. All Unbranded items receive FREE ground shipping in the US. Inquire for international shipping.
- RETURNS/CANCELLATIONS: All orders, branded or unbranded, are NON-CANCELLABLE and NON-RETURNABLE once a purchase order has been received.
Product Details
Author:
Derek Taylor
Format:
Paperback
Pages:
336
Publisher:
Taylor & Francis (May 25, 2001)
Language:
English
ISBN-13:
9780750649865
ISBN-10:
0750649860
Weight:
21.875oz
Dimensions:
5.4375" x 8.5"
File:
TAYLORFRANCIS-TayFran_260414043728988-20260414.xml
Folder:
TAYLORFRANCIS
List Price:
$62.99
Case Pack:
55
As low as:
$59.84
Publisher Identifier:
P-CRC
Discount Code:
H
Audience:
Professional and scholarly
Country of Origin:
United States
Pub Discount:
30
Imprint:
Routledge
Overview
'Hospitality Sales and Promotion' is the essential guide for every manager in the hospitality industry wanting to achieve maximum profits from their sales promotions.
Practical and down-to-earth, this guide discovers:
* who is your customer? market segments and groups
* how can you reach them effectively? the secrets of successful public relations
* new and traditional technologies; from direct mail to using the Internet to maximum advantage.
Derek Taylor has a wealth of experience in the hospitality industry and has worked with and advised numerous international corporate hospitality companies. Concrete and relevant case studies and examples from his experience are used to illustrate throughout the guide, from companies such as: Whitbread, Hilton International, Pizza Express and Stakis.
Practical and down-to-earth, this guide discovers:
* who is your customer? market segments and groups
* how can you reach them effectively? the secrets of successful public relations
* new and traditional technologies; from direct mail to using the Internet to maximum advantage.
Derek Taylor has a wealth of experience in the hospitality industry and has worked with and advised numerous international corporate hospitality companies. Concrete and relevant case studies and examples from his experience are used to illustrate throughout the guide, from companies such as: Whitbread, Hilton International, Pizza Express and Stakis.
