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Gear Up (Test Your Business Model Potential and Plan Your Path to Success)

List Price: $40.00
SKU:
9780857085627
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  • Product Details

    Author:
    Lena Ramfelt, Jonas Kjellberg, Tom Kosnik
    Format:
    Paperback
    Pages:
    192
    Publisher:
    Wiley (May 27, 2014)
    Language:
    English
    Audience:
    Professional and scholarly
    ISBN-13:
    9780857085627
    Weight:
    19.2oz
    Dimensions:
    9.5" x 7.4" x 0.7"
    File:
    Wiley-wileyUS_2_1_20260715-20260715.xml
    Folder:
    Wiley
    List Price:
    $40.00
    Country of Origin:
    United Kingdom
    Case Pack:
    24
    As low as:
    $38.00
    Publisher Identifier:
    P-WIL
    Discount Code:
    D
    Pub Discount:
    50
    Imprint:
    Capstone
  • Overview

    Transform your business idea into a high potential venture

    Big, bright and brilliant, Gear Up is an engaging and practical workbook for anyone looking to pursue a fresh business opportunity or grow an existing one. Developed at Harvard Business School and Stanford University, it's a bootcamp with clear, easy-to-follow steps to test your business idea, assess its potential and make it work! Based on a revolutionary 9-component framework, Gear Up offers entrepreneurs, intrapreneurs, innovative executives and business students a toolkit to bring their ideas to life and transform them into high potential ventures.

    Gear Up offers a useable business tool for assessing the needs of a business idea and helps you create a plan of action to promote business success. By working through the chapters of the book, you get to create a winning strategy based on recommendations tried and tested by executives around the world.

    Gear Up offers:

    - A step by step guide to help you build a foundation for your business opportunity

    - Solid business framework formulated from entrepreneurs, academics and real life experience

    - A highly practical workbook with visual, full-colour design and compelling layout

    Gear Up also comes with educators' support materials available at gearupventures.com

    • PowerPoint presentations with teaching notes
    • Online course materials
    • Course Schedule
    • Evaluation Forms
    • Certificate for students who complete the course

    Coming soon! - An innovative, interactive digital toolkit

    Gear Up Virtual Toolkit (powered by You Noodle): A digital platform where participants can present their enterprise idea, work through the framework, answering questions and get real-time feedback from their facilitator/educator. The tool will even generate a ready-made PowerPoint presentation at the end of the process!

    Gear Up Mobile App (powered by We Chat): This app allows students to answer questions from their lecturers or vote in real-time from their phones within the classroom. The app promotes student engagement and class participation.