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Gastronomic Tourism Experiences and Experiential Marketing

List Price: $57.99
SKU:
9781032412849
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  • Product Details

    Author:
    Saurabh Kumar Dixit, Girish Prayag
    Format:
    Paperback
    Pages:
    156
    Publisher:
    Taylor & Francis (August 26, 2024)
    Language:
    English
    Audience:
    College/higher education
    ISBN-13:
    9781032412849
    Weight:
    10.25oz
    Dimensions:
    8.25" x 11"
    File:
    TAYLORFRANCIS-TayFran_260609045554197-20260609.xml
    Folder:
    TAYLORFRANCIS
    List Price:
    $57.99
    Country of Origin:
    United States
    Pub Discount:
    30
    Case Pack:
    1
    As low as:
    $55.09
    Publisher Identifier:
    P-CRC
    Discount Code:
    H
    Imprint:
    Routledge
  • Overview

    This book examines and offers insights into original, transdisciplinary, conceptual, and methodological perspectives on gastronomic tourism experiences from both tourists and service providers’ perspectives. It is essential read for undergraduate and postgraduate students of Tourism, Hospitality, Management, Consumer Behaviour.