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Fizz (How Soda Shook Up the World)

List Price: $19.99
SKU:
9781613747223
Quantity:
Minimum Purchase
25 unit(s)
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  • Product Details

    Author:
    Tristan Donovan
    Format:
    Paperback
    Pages:
    288
    Publisher:
    Chicago Review Press (November 1, 2013)
    Language:
    English
    ISBN-13:
    9781613747223
    ISBN-10:
    1613747225
    Weight:
    14.72oz
    Dimensions:
    6" x 9" x 0.6"
    Case Pack:
    44
    File:
    Eloquence-IPG_10032026_P10710890_onix30-20261003.xml
    Folder:
    Eloquence
    As low as:
    $17.99
    List Price:
    $19.99
    Publisher Identifier:
    P-IPG
    Discount Code:
    G
    Audience:
    General/trade
    Pub Discount:
    60
    Imprint:
    Chicago Review Press
  • Overview

    The story of soda is the story of the modern world, a tale of glamorous bubbles, sparkling dreams, big bucks, miracle cures, and spreading waistlines. Fizz: How Soda Shook Up the World charts soda’s remarkable, world-changing journey from awe-inspiring natural mystery to ubiquitous presence in all our lives. 

    Along the way you’ll meet the patent medicine peddlers who spawned some of the world’s biggest brands with their all-healing concoctions, as well as the grandees of science and medicine mesmerized by the magic of bubbling water. You’ll discover how fizzy pop cashed in on Prohibition, helped presidents reach the White House, and became public health enemy number one. You’ll learn how Pepsi put the fizz in Apple’s marketing, how Coca-Cola joined the space race, and how soda’s sticky sweet allure defined and built nations. And you’ll find out how an alleged soda-loving snail rewrote the law books.

    Fizz tells the extraordinary tale of how a seemingly simple everyday refreshment zinged and pinged over our taste buds and, in doing so, changed the world around us.