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Fashion Advertising and Public Relations (A Historical and Sociological Perspective)

List Price: $57.99
SKU:
9781032840239
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25 unit(s)
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  • Product Details

    Author:
    Martina Topić-Rutherford
    Format:
    Paperback
    Pages:
    286
    Publisher:
    Taylor & Francis (March 31, 2026)
    Imprint:
    Routledge
    Release Date:
    March 31, 2026
    Language:
    English
    Audience:
    College/higher education
    ISBN-13:
    9781032840239
    Weight:
    18.75oz
    Dimensions:
    6.875" x 9.6875"
    File:
    TAYLORFRANCIS-TayFran_260327052838018-20260327.xml
    Folder:
    TAYLORFRANCIS
    List Price:
    $57.99
    Country of Origin:
    United States
    Pub Discount:
    30
    Series:
    Mastering Fashion Management
    As low as:
    $55.09
    Publisher Identifier:
    P-CRC
    Discount Code:
    H
  • Overview

    Fashion Advertising and Public Relations offers a historically-grounded analysis of advertising and public relations in the fashion industry. This unique textbook will be valuable for students of fashion marketing, business, and communication undergraduates studying public relations and advertising considering a career in fashion.