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Events Management

List Price: $82.25
SKU:
9781845936822
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25 unit(s)
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  • Product Details

    Author:
    Peter Robinson, Debra Wale, Geoff Dickson
    Format:
    Paperback
    Pages:
    256
    Publisher:
    CAB International (September 27, 2010)
    Imprint:
    CAB International
    Language:
    English
    Audience:
    Professional and scholarly
    ISBN-13:
    9781845936822
    ISBN-10:
    1845936825
    Weight:
    26.08oz
    Dimensions:
    7.44" x 9.69" x 0.67"
    File:
    TWO RIVERS-PERSEUS-Metadata_Only_Perseus_Distribution_Customer_Group_Metadata_20260825163228-20260825.xml
    Folder:
    TWO RIVERS
    List Price:
    $82.25
    Country of Origin:
    United Kingdom
    Case Pack:
    20
    As low as:
    $63.33
    Publisher Identifier:
    P-PER
    Discount Code:
    A
  • Overview

    Event management studies are fast growing in popularity, covering a diverse range of activities such as music and film festivals, concerts, sporting events and conferences. This textbook gives a broad and practical coverage of the major themes in events. Outlining both the historical developments and current state of the industry, whilst also taking into account wider political and cultural issues, the book covers the different elements of planning, project management, health and safety, funding, operations, human resources, marketing and logistics that are vital for successful management. Critical issues such as impacts, sustainability and legacy of events are also discussed. Supported by international case studies and review questions, Events Management provides a current and up-to-date view of the industry in this field.