Eureka! (Scientific Breakthroughs that Changed the World)
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Product Details
Author:
Leslie Alan Horvitz
Format:
Hardcover
Pages:
256
Publisher:
Wiley (January 9, 2002)
Language:
English
Audience:
General/trade
ISBN-13:
9780471402763
Weight:
17.6oz
Case Pack:
34
File:
Wiley-wileyUS_2_1_20260515-20260515.xml
Folder:
Wiley
List Price:
$38.00
As low as:
$36.10
Publisher Identifier:
P-WIL
Discount Code:
D
Dimensions:
6.22" x 9.84" x 0.91"
Pub Discount:
50
Imprint:
Wiley
Country of Origin:
United States
Overview
The common language of genius: Eureka!
While the roads that lead to breakthrough scientific discovery can be as varied and complex as the human mind, the moment of insight for all scientists is remarkably similar. The word "eureka!", attributed to the ancient Greek mathematician Archimedes, has come to express that universal moment of joy, wonder-and even shock-at discovering something entirely new. In this collection of twelve scientific stories, Leslie Alan Horvitz describes the drama of sudden insight as experienced by a dozen distinct personalities, detailing discoveries both well known and obscure. From Darwin, Einstein, and the team of Watson and Crick to such lesser known luminaries as fractal creator Mandelbrot and periodic table mastermind Dmitri Medellev, Eureka! perfectly illustrates Louis Pasteur's quip that chance favors the prepared mind. The book also describes how amateur scientist Joseph Priestley stumbled onto the existence of oxygen in the eighteenth century and how television pioneer Philo Farnsworth developed his idea for a TV screen while plowing his family's Idaho farm.
While the roads that lead to breakthrough scientific discovery can be as varied and complex as the human mind, the moment of insight for all scientists is remarkably similar. The word "eureka!", attributed to the ancient Greek mathematician Archimedes, has come to express that universal moment of joy, wonder-and even shock-at discovering something entirely new. In this collection of twelve scientific stories, Leslie Alan Horvitz describes the drama of sudden insight as experienced by a dozen distinct personalities, detailing discoveries both well known and obscure. From Darwin, Einstein, and the team of Watson and Crick to such lesser known luminaries as fractal creator Mandelbrot and periodic table mastermind Dmitri Medellev, Eureka! perfectly illustrates Louis Pasteur's quip that chance favors the prepared mind. The book also describes how amateur scientist Joseph Priestley stumbled onto the existence of oxygen in the eighteenth century and how television pioneer Philo Farnsworth developed his idea for a TV screen while plowing his family's Idaho farm.








