- Home
- Cooking
- Regional & Ethnic
- Ethnic Hospitality Marketing (Authenticity and Quality Constructions in the Greek Food Industry)
Ethnic Hospitality Marketing (Authenticity and Quality Constructions in the Greek Food Industry)
List Price:
$57.99
- Availability: Confirm prior to ordering
- Branding: minimum 50 pieces (add’l costs below)
- Check Freight Rates (branded products only)
Branding Options (v), Availability & Lead Times
- 1-Color Imprint: $2.00 ea.
- Promo-Page Insert: $2.50 ea. (full-color printed, single-sided page)
- Belly-Band Wrap: $2.50 ea. (full-color printed)
- Set-Up Charge: $45 per decoration
- Availability: Product availability changes daily, so please confirm your quantity is available prior to placing an order.
- Branded Products: allow 10 business days from proof approval for production. Branding options may be limited or unavailable based on product design or cover artwork.
- Unbranded Products: allow 3-5 business days for shipping. All Unbranded items receive FREE ground shipping in the US. Inquire for international shipping.
- RETURNS/CANCELLATIONS: All orders, branded or unbranded, are NON-CANCELLABLE and NON-RETURNABLE once a purchase order has been received.
Product Details
Author:
Elena Chatzopoulou
Format:
Paperback
Pages:
200
Publisher:
Taylor & Francis (October 9, 2024)
Language:
English
Audience:
College/higher education
ISBN-13:
9781032130729
Dimensions:
6.125" x 9.1875"
File:
TAYLORFRANCIS-TayFran_260110060646478-20260110.xml
Folder:
TAYLORFRANCIS
List Price:
$57.99
Country of Origin:
United States
Pub Discount:
30
Series:
Routledge Studies in Marketing
As low as:
$55.09
Publisher Identifier:
P-CRC
Discount Code:
H
Weight:
10oz
Case Pack:
1
Imprint:
Routledge
Overview
Drawing on qualitative research methods, the book explores examples from the Greek food industry to analyse restaurateurs’ and consumer constructed meanings of authenticity, how it is transmitted and received.
