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Embodied Metaphors in Film, Television, and Video Games (Cognitive Approaches)

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9780815386520
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  • Product Details

    Author:
    Kathrin Fahlenbrach
    Format:
    Paperback
    Pages:
    314
    Publisher:
    Taylor & Francis (January 3, 2018)
    Language:
    English
    ISBN-13:
    9780815386520
    Weight:
    16oz
    Dimensions:
    6" x 9"
    File:
    TAYLORFRANCIS-TayFran_260122055321541-20260122.xml
    Folder:
    TAYLORFRANCIS
    List Price:
    $70.99
    Series:
    Routledge Research in Cultural and Media Studies
    Case Pack:
    1
    As low as:
    $67.44
    Publisher Identifier:
    P-CRC
    Discount Code:
    H
    Pub Discount:
    30
    Imprint:
    Routledge
    Audience:
    College/higher education
    Country of Origin:
    United States
  • Overview

    In cognitive research, metaphors have been shown to help us imagine complex, abstract, or invisible ideas, concepts, or emotions. Contributors to this book argue that metaphors occur not only in language, but in audio visual media well. This is all the more evident in entertainment media, which strategically "sell" their products by addressing their viewers’ immediate, reflexive understanding through pictures, sounds, and language. This volume applies cognitive metaphor theory (CMT) to film, television, and video games in order to analyze the embodied aesthetics and meanings of those moving images.