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Economics, Strategy and the Firm
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Product Details
Author:
Paul Cashian
Format:
Paperback
Pages:
448
Publisher:
Palgrave Macmillan (July 15, 2007)
Language:
English
Audience:
Professional and scholarly
ISBN-13:
9780333992975
ISBN-10:
0333992970
Weight:
24.96oz
Dimensions:
7.51" x 9.71" x 0.81"
Case Pack:
20
File:
CHILDSPLAY-macmillan_us_academic_onix21-2016-0403-20160404a.xml
Folder:
CHILDSPLAY
As low as:
$52.36
Publisher Identifier:
P-CHILDSPLAY
Discount Code:
A
Pub Discount:
65
Overview
This volume reflects the increasing synthesis of ideas from business economics and business strategy to explain how organizations fulfil their corporate goals. The book provides an analytical framework to explore how organizations operate and interact with the environment and shows how tools from economics can be used to explain, and even predict, the economic behavior of organizations.
Assuming a basic knowledge of microeconomic theory, the text is aimed at intermediate undergraduates and MBA students undertaking a course of study in economics and strategy, industrial economics, or industrial organization.
Assuming a basic knowledge of microeconomic theory, the text is aimed at intermediate undergraduates and MBA students undertaking a course of study in economics and strategy, industrial economics, or industrial organization.
