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E-Strategy (Strategy 03.03)
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$19.95
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Product Details
Author:
Michael J. Cunningham
Format:
Paperback
Pages:
128
Publisher:
Wiley (April 26, 2002)
Language:
English
Audience:
Professional and scholarly
ISBN-13:
9781841122144
Weight:
4oz
Dimensions:
4.92" x 6.81" x 0.43"
File:
Wiley-wileyUS_2_1_20260415-20260415.xml
Folder:
Wiley
List Price:
$19.95
Country of Origin:
United Kingdom
Series:
Express Exec
Case Pack:
115
As low as:
$18.95
Publisher Identifier:
P-WIL
Discount Code:
D
Pub Discount:
50
Imprint:
Capstone
Overview
Fast track route to developing effective and profitablee-strategies for organizations.
Covers all the key techniques for development of a coherent andeffective e-strategy for an organization. Guidelines and roadmapsfrom some of the worlds leading thinkers on a subject that candetermine the success or failure of a business.
Examples and lessons from some of the world's most successfulbusinesses, including eBay, General Electric and Richard Branson'sVirgin, plus ideas from the smartest thinkers, including MichaelPorter, Thomas Hagal and Patricia Seybold.
Includes a glossary of key concepts and a comprehensiveresources guide
Covers all the key techniques for development of a coherent andeffective e-strategy for an organization. Guidelines and roadmapsfrom some of the worlds leading thinkers on a subject that candetermine the success or failure of a business.
Examples and lessons from some of the world's most successfulbusinesses, including eBay, General Electric and Richard Branson'sVirgin, plus ideas from the smartest thinkers, including MichaelPorter, Thomas Hagal and Patricia Seybold.
Includes a glossary of key concepts and a comprehensiveresources guide
