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Disciplined Entrepreneurship Bundle: Includes Disciplined Entrepreneurship, Expanded & Updated + Disciplined Entrepreneurship Startup Tactics

List Price: $76.00
SKU:
9781394254231
Quantity:
Minimum Purchase
25 unit(s)
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  • Product Details

    Author:
    Bill Aulet, Paul Cheek
    Format:
    Hardcover
    Publisher:
    Wiley (April 2, 2024)
    Language:
    English
    Audience:
    General/trade
    ISBN-13:
    9781394254231
    File:
    Wiley-wileyUS_2_1_20260515-20260515.xml
    Folder:
    Wiley
    List Price:
    $76.00
    Country of Origin:
    United States
    As low as:
    $72.20
    Publisher Identifier:
    P-WIL
    Discount Code:
    D
    Weight:
    63.2oz
    Dimensions:
    8.8" x 8.7" x 2.1"
    Case Pack:
    8
    Pub Discount:
    50
    Imprint:
    Wiley
  • Overview

    Proven insights for jumpstarting your entrepreneurial career—and the hands-on tools you need to put them into action

    Now you can get the newly revised and expanded bestselling Disciplined Entrepreneurship and the hands-on companion volume, Disciplined Entrepreneurship: Startup Tactics, in one convenient bundle. Disciplined Entrepreneurship is an award-winning book that has helped hundreds of thousands of entrepreneurs improve their chances of success. Author and entrepreneurship guru Bill Aulet systematically walks readers through exactly how to create a successful startup. Inside, you’ll find a proven 24-step framework that any entrepreneur can apply immediately. Pair that with the actionable field guide that is Startup Tactics, and you’ve got a one-stop resource for taking your business idea to the next level.

    Building on the ideas presented in Disciplined Entrepreneurship, Paul Cheek delivers a set of solutions for advancing your company to its next stage of growth, transforming your great idea into a functional, funded, and staffed startup. in Disciplined Entrepreneurship: Startup Tactics. From how to conduct advanced market research to how to build your first products and sell to your first customers, this down-and-dirty resource lets you maximize your impact with limited resources. With this bundle you can:

    • Gain an understanding of the craft of entrepreneurship, avoid the most common reasons for failure, and set yourself up for success
    • See why the best idea or product is no assurance at all that you will win—there is much more
    • Learn effective marketing tactics specific to early startups that go beyond cookie-cutter digital MarTech solutions
    • Discover methods for equity distribution that minimize conflict and maximize investor return

    An invaluable resource for founders and entrepreneurs, Disciplined Entrepreneurship and Disciplined Entrepreneurship: Startup Tactics will also benefit any professional working at an early-stage startup or launching new products.