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Digital Gaming and the Advertising Landscape
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$61.99
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Product Details
Author:
Teresa de la Hera
Format:
Paperback
Pages:
206
Publisher:
Taylor & Francis (December 1, 2025)
Imprint:
Routledge
Language:
English
Audience:
Professional and scholarly
ISBN-13:
9781041178118
Weight:
16oz
Dimensions:
6.125" x 9.1875"
File:
TAYLORFRANCIS-TayFran_260228053032100-20260228.xml
Folder:
TAYLORFRANCIS
List Price:
$61.99
Country of Origin:
United States
Pub Discount:
30
Series:
Games and Play
As low as:
$58.89
Publisher Identifier:
P-CRC
Discount Code:
H
Overview
Digital Gaming and the Advertising Landscape explores the different ways advertising messages can be embedded within digital games. An interdisciplinary approach is used to help explain how persuasive communication works within digital games.
