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Digital Discussions (How Big Data Informs Political Communication) - 9780815381860

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9780815381860
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  • Product Details

    Author:
    Natalie Jomini Stroud, Shannon McGregor
    Format:
    Paperback
    Pages:
    210
    Publisher:
    Taylor & Francis (November 21, 2018)
    Language:
    English
    ISBN-13:
    9780815381860
    Weight:
    10.75oz
    Dimensions:
    6" x 9"
    File:
    TAYLORFRANCIS-TayFran_260825150011027-20260825.xml
    Folder:
    TAYLORFRANCIS
    List Price:
    $60.99
    Series:
    New Agendas in Communication Series
    Case Pack:
    15
    As low as:
    $57.94
    Publisher Identifier:
    P-CRC
    Discount Code:
    H
    Audience:
    College/higher education
    Country of Origin:
    United States
    Pub Discount:
    30
    Imprint:
    Routledge
  • Overview

    Big data raise major research possibilities for political communication scholars who are interested in how citizens, elites, and journalists interact. With the availability of social media data, academics can observe, on a large scale, how people talk about politics. The opportunity to study political discussions is also available to media organizations and political elites—examining how they make use of big data represents another fruitful scholarly trajectory. The scholars involved in Digital Discussions represent forward thinkers who aim to inform the study of political communication by analyzing the behavior of and messages left by citizens, elites, and journalists in digital spaces. By using a variety of methodological approaches and bringing together diverse theoretical perspectives, this group sheds light on how big data can inform political communication research. It is critical reading for those studying and working in communication studies with a focus on big data.