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Data Analytics for Business (Lessons for Sales, Marketing, and Strategy)

List Price: $189.99
SKU:
9780367281502
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Minimum Purchase
25 unit(s)
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  • Product Details

    Author:
    Ira J. Haimowitz
    Format:
    Hardcover
    Pages:
    178
    Publisher:
    Taylor & Francis (December 20, 2022)
    Imprint:
    Routledge
    Language:
    English
    Audience:
    Professional and scholarly
    ISBN-13:
    9780367281502
    Weight:
    16oz
    Dimensions:
    6" x 9"
    File:
    TAYLORFRANCIS-TayFran_261024042415025-20261024.xml
    Folder:
    TAYLORFRANCIS
    List Price:
    $189.99
    Country of Origin:
    United States
    Pub Discount:
    30
    Case Pack:
    1
    As low as:
    $180.49
    Publisher Identifier:
    P-CRC
    Discount Code:
    H
  • Overview

    Interest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown dramatically, with no signs of slowing down. This book provides essential guidance to apply advanced analytics and data mining techniques to real world business applications.