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Consumer Behavior (New Essays on the Study of Consumption)
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$74.99
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Product Details
Author:
Morris B. Holbrook
Format:
Paperback
Pages:
296
Publisher:
Taylor & Francis (December 2, 2024)
Language:
English
Audience:
College/higher education
ISBN-13:
9781032908854
Dimensions:
6.125" x 9.1875"
File:
TAYLORFRANCIS-TayFran_260108060312353-20260108.xml
Folder:
TAYLORFRANCIS
List Price:
$74.99
Country of Origin:
United States
Pub Discount:
30
Series:
Routledge Interpretive Marketing Research
As low as:
$71.24
Publisher Identifier:
P-CRC
Discount Code:
H
Weight:
17oz
Case Pack:
18
Imprint:
Routledge
Overview
Consumer Behavior presents an autobiographical view of Morris B. Holbrook’s contributions to the study of consumer behavior, describing his life and work over the past sixty years via a collection of subjective personal introspective essays.
