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Comprehensive Intellectual Capital Management (Step-by-Step)
List Price:
$80.00
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Product Details
Author:
Nermien Al-Ali
Format:
Hardcover
Pages:
312
Publisher:
Wiley (March 10, 2003)
Language:
English
Audience:
General/trade
ISBN-13:
9780471275060
Weight:
27.36oz
Case Pack:
20
File:
Wiley-wileyUS_2_1_20260415-20260415.xml
Folder:
Wiley
List Price:
$80.00
As low as:
$76.00
Publisher Identifier:
P-WIL
Discount Code:
D
Dimensions:
7.24" x 10.33" x 1.11"
Country of Origin:
United States
Pub Discount:
50
Imprint:
Wiley
Overview
Learn the fundamentals, practices and models of intellectual capital management with this essential resource. Providing a business-oriented, critical review of the definitions, practices, tools and models that are available today, its approach enables you to understand and retain the cutting-edge issues in the emerging field of intellectual capital management.
- Includes a diagnostic tool that you can use to assess your position on the continuum of intellectual capital management and leverage your competitive advantage
- Provides plenty of real-life examples and case studies, including Dow Chemical and American Skandia
- Offers checklists for steps required for the three main processes of intellectual capital management: knowledge, innovation and intellectual property management . . . and more!
Order your copy today!
