Competing On Internet Time (Lessons From Netscape And Its Battle With Microsoft)
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Product Details
Author:
Michael A. Cusumano, David B. Yoffie
Format:
Paperback
Pages:
384
Publisher:
Free Press (January 12, 2000)
Language:
English
ISBN-13:
9780684863450
ISBN-10:
0684863456
Weight:
16.54oz
Dimensions:
6" x 9" x 0.9"
Case Pack:
16
File:
Eloquence-SimonSchuster_06032026_P10163223_onix30_Complete-20260603.xml
As low as:
$19.21
Folder:
Eloquence
List Price:
$24.95
Publisher Identifier:
P-SS
Discount Code:
A
Audience:
General/trade
Pub Discount:
65
Imprint:
Free Press
Overview
Competing on Internet time means competitive advantage can be won and lost overnight. In this penetrating analysis of strategy-making and product innovation in the dynamic markets of commercial cyberspace, bestselling Microsoft Secrets co-author Michael Cusumano and top competitive strategy expert David Yoffie draw vital lessons from Netscape, the first pure Internet company, and show how it employs the techniques of "judo strategy" in its pitched battle with Microsoft, the world's largest software producer.
With a new afterword updating the events of the year following publication of the hardcover edition, Competing on Internet Time is essential and instructive reading for all managers, engineers, and entrepreneurs who want to succeed in ultra-fast-paced markets. Managers in every high-tech industry will discover a wealth of new ideas on how to create and scale up a new company quickly; how to compete in fast-paced, unpredictable industries; and how to design products for rapidly evolving markets.
With a new afterword updating the events of the year following publication of the hardcover edition, Competing on Internet Time is essential and instructive reading for all managers, engineers, and entrepreneurs who want to succeed in ultra-fast-paced markets. Managers in every high-tech industry will discover a wealth of new ideas on how to create and scale up a new company quickly; how to compete in fast-paced, unpredictable industries; and how to design products for rapidly evolving markets.
