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Communicating Corporate Social Responsibility in the Digital Era
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Product Details
Author:
Adam Lindgreen, Joelle Vanhamme, Rebecca Watkins, Francois Maon
Format:
Paperback
Pages:
400
Publisher:
Taylor & Francis (June 24, 2024)
Language:
English
Audience:
Professional and scholarly
ISBN-13:
9781032837291
Dimensions:
6.875" x 9.6875"
File:
TAYLORFRANCIS-TayFran_260408044115339-20260408.xml
Folder:
TAYLORFRANCIS
List Price:
$49.99
Country of Origin:
United States
As low as:
$47.49
Publisher Identifier:
P-CRC
Discount Code:
H
Pub Discount:
30
Weight:
26.125oz
Case Pack:
16
Imprint:
Routledge
Overview
Drawing on marketing, management, and communication disciplines, among others, this anthology examines how organizations construct, implement, and use digital platforms to communicate about their corporate social responsibility and thereby achieve their organizational goals. The 21 chapters in this anthology reflect six main topic sections: <
