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Building Your Business the Right-Brain Way (Sustainable Success for the Creative Entrepreneur)
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$22.95
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Product Details
Author:
Jennifer Lee, Michael Port
Format:
Paperback
Pages:
248
Publisher:
New World Library (April 15, 2014)
Language:
English
ISBN-13:
9781608682560
ISBN-10:
1608682560
Weight:
16.16oz
Dimensions:
7" x 9"
Case Pack:
24
File:
PGW-LEGATO-Metadata_Only_Publishers_Group_West_Customer_Group_Metadata_20250917130142-20250917.xml
Folder:
PGW
As low as:
$19.74
List Price:
$22.95
Publisher Identifier:
P-PER
Discount Code:
C
Audience:
General/trade
Country of Origin:
Canada
Pub Discount:
60
Imprint:
New World Library
Overview
If you’ve started a business, you know that the journey toward success can be both invigorating and confusing, so where can you find advice that is practical and focused but still as playful and passionate as you are? Look no further than this book, which combines solid business expertise with a right-brain perspective that inspires creativity and innovation. Jennifer Lee’s fresh, empowering approach emphasizes taking action and continually improving to achieve extraordinary long-term results.
Building Your Business the Right-Brain Way offers real-world-tested techniques that can benefit all sorts of businesses, whether you’re a sole proprietor running a coaching practice, a crafter looking to license products, a wellness professional with a team of employees, or any creative soul making a meaningful difference with your work. You’ll discover how to:
* assess your business’s unique “ecosystem”
* build your brand and attract, engage, and keep ideal customers
* develop new income streams that better leverage your time and resources
* promote your products and services with authenticity and ease
* grow your team (virtual and in-person) and manage staff and vendors
* establish infrastructure and procedures to keep operations running smoothly
* carve out vital white space to pause, reflect, and celebrate
Building Your Business the Right-Brain Way offers real-world-tested techniques that can benefit all sorts of businesses, whether you’re a sole proprietor running a coaching practice, a crafter looking to license products, a wellness professional with a team of employees, or any creative soul making a meaningful difference with your work. You’ll discover how to:
* assess your business’s unique “ecosystem”
* build your brand and attract, engage, and keep ideal customers
* develop new income streams that better leverage your time and resources
* promote your products and services with authenticity and ease
* grow your team (virtual and in-person) and manage staff and vendors
* establish infrastructure and procedures to keep operations running smoothly
* carve out vital white space to pause, reflect, and celebrate
