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British Motorcycles of the 1940s and ‘50s

List Price: $14.00
SKU:
9780747808053
Quantity:
Minimum Purchase
25 unit(s)
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  • Branding: minimum 50 pieces (add’l costs below)
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Branding Options (v), Availability & Lead Times

  • 1-Color Imprint: $2.00 ea.
  • Promo-Page Insert: $2.50 ea. (full-color printed, single-sided page)
  • Belly-Band Wrap: $2.50 ea. (full-color printed)
  • Set-Up Charge: $45 per decoration
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  • Availability: Product availability changes daily, so please confirm your quantity is available prior to placing an order.
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  • Product Details

    Author:
    Mick Walker
    Format:
    Paperback
    Pages:
    64
    Publisher:
    Bloomsbury USA (October 19, 2010)
    Language:
    English
    ISBN-13:
    9780747808053
    ISBN-10:
    0747808058
    Weight:
    6.08oz
    Case Pack:
    36
    File:
    Macmillan Trade-Macmillan_Print_US_Trade_20260417220449-20260417.xml
    Folder:
    Macmillan Trade
    List Price:
    $14.00
    As low as:
    $10.78
    Publisher Identifier:
    P-STM
    Discount Code:
    A
    Dimensions:
    5.9" x 8.25" x 0.25"
    Audience:
    General/trade
    Series:
    Shire Library
    QuickShip:
    Yes
    Pub Discount:
    65
    Imprint:
    Shire Publications
  • Overview

    After VE Day in 1945 the British population returned enthusiastically to the road. But the cost and availability of both vehicles and fuel led to the post-war scene being dominated by motorcycles, most of them ex-military machines, eagerly snapped up for everyday use in an age when a family car remained just a dream for many. The British industry, meanwhile, was exhorted to 'export or die', and until well into the 1950s the majority of new British bikes were sold abroad. During this period, the industry - the largest and most important in the world - continued to develop new and exciting machines, which increasingly populated Britain's roads.

    Mick Walker tells the story of the British post-war motorcycle during this golden age of the industry. Machines from the big names, AMC (AJS and Matchless), the BSA Group (BSA, Triumph, Sunbeam and Ariel), Douglas, Norton, Panther, Royal Enfield, Velocette and Vincent, are here plus a myriad of smaller firms such as Cotton, Excelsior, Francis-Barnett, James and Scott. With the help of archive photographs and advertising material this book conjures up a lost age of the British bike.