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Beyond the Business Plan (10 Principles for New Venture Explorers)

List Price: $33.00
SKU:
9781137332868
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  • Product Details

    Author:
    Simon Bridge, Cecilia Hegarty
    Format:
    Hardcover
    Pages:
    294
    Publisher:
    Palgrave Macmillan (November 8, 2013)
    Language:
    English
    Audience:
    General/trade
    ISBN-13:
    9781137332868
    ISBN-10:
    1137332867
    Weight:
    16oz
    Dimensions:
    5.63" x 11.06" x 0.71"
    Case Pack:
    24
    As low as:
    $25.41
    Publisher Identifier:
    P-MISC
    Discount Code:
    A
  • Overview

    A new way of approaching start-ups which encourages a more flexible plan that allows for uncertainty and change

    Business plans do not allow for the unexpected. Often written at the outset of a new business proposal, there is little room for change or learning from experience once the venture is underway.

    Beyond the Business Plan provides 10 new principles for starting a new business venture which guarantee the flexibility to face any uncertainties. These principles can be used as an alternative to a traditional business plan or even alongside one allowing it to adapt when needed. This book does not dictate how to run a business but provides the insight needed to overcome unforeseen obstacles, to adapt, grow, and change as necessary. This fresh approach teaches how to be responsive to uncertainty and demonstrates that flexible development can navigate the changing world economy better than any business plan.