- Home
- Psychology
- General
- Basic and Applied Memory Research (Volume 1: Theory in Context; Volume 2: Practical Applications)
Basic and Applied Memory Research (Volume 1: Theory in Context; Volume 2: Practical Applications)
List Price:
$33.99
- Availability: Confirm prior to ordering
- Branding: minimum 50 pieces (add’l costs below)
- Check Freight Rates (branded products only)
Branding Options (v), Availability & Lead Times
- 1-Color Imprint: $2.00 ea.
- Promo-Page Insert: $2.50 ea. (full-color printed, single-sided page)
- Belly-Band Wrap: $2.50 ea. (full-color printed)
- Set-Up Charge: $45 per decoration
- Availability: Product availability changes daily, so please confirm your quantity is available prior to placing an order.
- Branded Products: allow 10 business days from proof approval for production. Branding options may be limited or unavailable based on product design or cover artwork.
- Unbranded Products: allow 3-5 business days for shipping. All Unbranded items receive FREE ground shipping in the US. Inquire for international shipping.
- RETURNS/CANCELLATIONS: All orders, branded or unbranded, are NON-CANCELLABLE and NON-RETURNABLE once a purchase order has been received.
Product Details
Author:
Douglas J. Herrmann, Chris Hertzog, Cathy McEvoy, Paula Hertel, Marcia K. Johnson
Format:
Paperback
Pages:
472
Publisher:
Taylor & Francis (September 1, 1996)
Language:
English
ISBN-13:
9780805815436
ISBN-10:
0805815430
Weight:
30.75oz
Dimensions:
6" x 9"
File:
TAYLORFRANCIS-TayFran_260129055115792-20260129.xml
Folder:
TAYLORFRANCIS
List Price:
$33.99
Case Pack:
89
As low as:
$32.29
Publisher Identifier:
P-CRC
Discount Code:
H
Pub Discount:
30
Audience:
Professional and scholarly
Country of Origin:
United States
Imprint:
Psychology Press
Overview
Basic researchers unlock the secrets of nature; applied researchers unlock the means by which those secrets of nature can change people's lives. Neither basic nor applied research has an independent impact. These volumes examine the convergence of basic and applied research in the field of memory. Volume 1: Theory and Context, focuses on the methods for understanding and applying basic memory theory, while Volume 2: Practical Applications, expands the understanding of practical memory research by providing in-depth research examples and findings.
If the science of memory is to make a significant contribution to society, coordinating our basic and applied efforts and determining how they complement each other become of paramount importance. These volumes will help in this regard--both as textbooks demonstrating how to investigate memory and apply basic memory theory, and as reference sources leading to a better understanding of certain problems in basic and applied memory research.
Readers of these volumes will gain a thorough grasp of the way major themes relate to basic and applied research collaboration, how programmatic basic and applied research can be conducted on particular memory problems, and the manner in which basic and applied work in major problem areas has been incorporated into the field of memory. Both volumes present important information that will be indispensable to researchers and students alike.
If the science of memory is to make a significant contribution to society, coordinating our basic and applied efforts and determining how they complement each other become of paramount importance. These volumes will help in this regard--both as textbooks demonstrating how to investigate memory and apply basic memory theory, and as reference sources leading to a better understanding of certain problems in basic and applied memory research.
Readers of these volumes will gain a thorough grasp of the way major themes relate to basic and applied research collaboration, how programmatic basic and applied research can be conducted on particular memory problems, and the manner in which basic and applied work in major problem areas has been incorporated into the field of memory. Both volumes present important information that will be indispensable to researchers and students alike.








