Adapting American Adulthood (From Children's Literature to Kidult Media)

This book examines contemporary adaptations of children’s literature to illuminate two interconnected trends in twenty-first-century US culture: the courting of adult consumers by children’s media industries and the shift in American cultural conceptions of adulthood.


Using the double meaning of kidult (an audience designation and a description of a person) as a framework, Adapting American Adulthood explores how the representation of adulthood changes when texts move from the child-focused world of the children’s book to the more adult-focused world of kidult screen media and fandoms.


In studying this shift in implied audience, this book argues that children’s media companies began appealing directly to the kidult, rather than to the adult-as-parent, at the moment when the ideal adulthood sold to Americans since the 1940s started to crumble. This book examines how this shift has led to Americans reimagining an adulthood that leaves room for childness and children’s media