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Absolute Essentials of Strategic Management

List Price: $72.99
SKU:
9781138365377
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  • Product Details

    Author:
    Barry Witcher
    Format:
    Hardcover
    Pages:
    118
    Publisher:
    Taylor & Francis (September 3, 2019)
    Language:
    English
    ISBN-13:
    9781138365377
    Weight:
    13.5oz
    Dimensions:
    5.4375" x 8.5"
    File:
    TAYLORFRANCIS-TayFran_260519045136009-20260519.xml
    Folder:
    TAYLORFRANCIS
    List Price:
    $72.99
    Series:
    Absolute Essentials of Business and Economics
    Case Pack:
    1
    As low as:
    $69.34
    Publisher Identifier:
    P-CRC
    Discount Code:
    H
    Country of Origin:
    United States
    Audience:
    College/higher education
    Pub Discount:
    30
    Imprint:
    Routledge
  • Overview

    Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process.

    The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally.

    This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.