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- Absolut Sequel. (The Absolut Advertising Story Continues)
Absolut Sequel. (The Absolut Advertising Story Continues)
List Price:
$59.99
| Expected release date is Oct 6th 2026 |
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Product Details
Author:
Richard W. Lewis
Format:
Paperback
Pages:
290
Publisher:
Tuttle Publishing (October 6, 2026)
Imprint:
Periplus Editions
Release Date:
October 6, 2026
Language:
English
Audience:
General/trade
ISBN-13:
9780804860659
ISBN-10:
0804860653
Weight:
16oz
Dimensions:
8.5" x 11" x 1.2"
File:
PGW-LEGATO-Metadata_Only_Publishers_Group_West_Customer_Group_Metadata_20260625182116-20260625.xml
Folder:
PGW
List Price:
$59.99
Country of Origin:
United States
Case Pack:
20
As low as:
$46.19
Publisher Identifier:
P-PER
Discount Code:
A
Overview
Absolut Sequel is the eagerly anticipated follow-up to the New York Times bestseller, Absolut Book.
This companion volume provides a definitive illustrated history of the last ten years of one of the most successful ad campaigns in history. Since Absolut Book's release, the Absolut advertising campaign has broadened its scope from movies to websites and gone global with its international reach. The clever ads found in Absolut Sequel are organized into themes including Cities, Artists, Writers, Album Covers, Collectors, Movies, and the Internet.
This is the ultimate collection of the last ten years of Absolut ads, many never before seen, including controversial advertising created, but never used in print. Absolut Sequel is sure to make readers fall in love with the ads, and the vodka, all over again. As Goran Lundquist, president of Absolut, says about the Absolut sensation, "the consumers drink the ads as much as they drink the vodka."
This companion volume provides a definitive illustrated history of the last ten years of one of the most successful ad campaigns in history. Since Absolut Book's release, the Absolut advertising campaign has broadened its scope from movies to websites and gone global with its international reach. The clever ads found in Absolut Sequel are organized into themes including Cities, Artists, Writers, Album Covers, Collectors, Movies, and the Internet.
This is the ultimate collection of the last ten years of Absolut ads, many never before seen, including controversial advertising created, but never used in print. Absolut Sequel is sure to make readers fall in love with the ads, and the vodka, all over again. As Goran Lundquist, president of Absolut, says about the Absolut sensation, "the consumers drink the ads as much as they drink the vodka."
