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		<title><![CDATA[The Book Company: New Products - Motivational]]></title>
		<link>https://www.thebookco.com</link>
		<description><![CDATA[A list of the new products at The Book Company.]]></description>
		<pubDate>Wed, 23 Sep 2026 16:42:35 +0000</pubDate>
		<isc:store_title><![CDATA[The Book Company]]></isc:store_title>
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			<title><![CDATA[The Greatest Salesman in the World, Part II (The End of the Story)]]></title>
			<link>https://www.thebookco.com/the-greatest-salesman-in-the-world-part-ii-9798217302451</link>
			<pubDate>Sat, 07 Mar 2026 08:30:27 +0000</pubDate>
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			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-greatest-salesman-in-the-world-part-ii-9798217302451"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2835664/images/29984972/9798217302451__98451.1789917474.285.285.jpg?c=2" alt="The Greatest Salesman in the World, Part II (The End of the Story) by Og Mandino, 9798217302451" /></a></div><b>“The most important book of our generation . . . A flawless, priceless masterpiece.”—Denis Waitley, author of <i>Seeds of Greatness</i><br></b><br>You are holding in your hands an almost impossible dream, finally becoming reality . . . the sequel to the inspirational classical that has touched ..<p><strong>Price: $20.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-greatest-salesman-in-the-world-part-ii-9798217302451"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2835664/images/29984972/9798217302451__98451.1789917474.285.285.jpg?c=2" alt="The Greatest Salesman in the World, Part II (The End of the Story) by Og Mandino, 9798217302451" /></a></div><b>“The most important book of our generation . . . A flawless, priceless masterpiece.”—Denis Waitley, author of <i>Seeds of Greatness</i><br></b><br>You are holding in your hands an almost impossible dream, finally becoming reality . . . the sequel to the inspirational classical that has touched ..<p><strong>Price: $20.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<b>“The most important book of our generation . . . A flawless, priceless masterpiece.”—Denis Waitley, author of <i>Seeds of Greatness</i><br></b><br>You are holding in your hands an almost impossible dream, finally becoming reality . . . the sequel to the inspirational classical that has touched ..]]></isc:description>
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			<title><![CDATA[Situated (Find the People and Places That Bring Out Your Best)]]></title>
			<link>https://www.thebookco.com/situated-9781668005941</link>
			<pubDate>Tue, 23 Dec 2025 15:41:25 +0000</pubDate>
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			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/situated-9781668005941"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2797890/images/28545187/9781668005941__24385.1785848902.285.285.jpg?c=2" alt="Situated (Find the People and Places That Bring Out Your Best) by Angela Duckworth, 9781668005941" /></a></div><STRONG>From the #1 bestselling author of <I>Grit</I>, a new book that reveals the hidden power of situations and how you can shape them to bring out your best.</STRONG><BR><BR>In Angela Duckworth’s first book, she showed that a common denominator of successful strivers is a blend of passion and p..<p><strong>Price: $30.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/situated-9781668005941"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2797890/images/28545187/9781668005941__24385.1785848902.285.285.jpg?c=2" alt="Situated (Find the People and Places That Bring Out Your Best) by Angela Duckworth, 9781668005941" /></a></div><STRONG>From the #1 bestselling author of <I>Grit</I>, a new book that reveals the hidden power of situations and how you can shape them to bring out your best.</STRONG><BR><BR>In Angela Duckworth’s first book, she showed that a common denominator of successful strivers is a blend of passion and p..<p><strong>Price: $30.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<STRONG>From the #1 bestselling author of <I>Grit</I>, a new book that reveals the hidden power of situations and how you can shape them to bring out your best.</STRONG><BR><BR>In Angela Duckworth’s first book, she showed that a common denominator of successful strivers is a blend of passion and p..]]></isc:description>
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			<title><![CDATA[Solving Procrastination (The Science of Why We Put Things Off and How to (Finally!) Stop)]]></title>
			<link>https://www.thebookco.com/solving-procrastination-9798217047406</link>
			<pubDate>Wed, 12 Nov 2025 08:42:18 +0000</pubDate>
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			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/solving-procrastination-9798217047406"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2782477/images/29491606/9798217047406__72050.1786769335.285.285.jpg?c=2" alt="Solving Procrastination (The Science of Why We Put Things Off and How to (Finally!) Stop) by Itamar Shatz, Ph.D., 9798217047406" /></a></div><b>The definitive, science-backed guide to why we procrastinate and what we can do about it <i>now</i></b><br><br>Do you put off things you shouldn’t, despite your best intentions? If so, you’re not alone. In today’s world, it’s all too easy to get sidetracked, even when we know this costs us in f..<p><strong>Price: $32.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/solving-procrastination-9798217047406"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2782477/images/29491606/9798217047406__72050.1786769335.285.285.jpg?c=2" alt="Solving Procrastination (The Science of Why We Put Things Off and How to (Finally!) Stop) by Itamar Shatz, Ph.D., 9798217047406" /></a></div><b>The definitive, science-backed guide to why we procrastinate and what we can do about it <i>now</i></b><br><br>Do you put off things you shouldn’t, despite your best intentions? If so, you’re not alone. In today’s world, it’s all too easy to get sidetracked, even when we know this costs us in f..<p><strong>Price: $32.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<b>The definitive, science-backed guide to why we procrastinate and what we can do about it <i>now</i></b><br><br>Do you put off things you shouldn’t, despite your best intentions? If so, you’re not alone. In today’s world, it’s all too easy to get sidetracked, even when we know this costs us in f..]]></isc:description>
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			<title><![CDATA[The Mental Strength Playbook (50 Tools to Cope with Stress, Thrive Under Pressure, and Gain a Competitive Edge in the Workplace)]]></title>
			<link>https://www.thebookco.com/the-mental-strength-playbook-50-tools-to-cope-with-stress-thrive-under-pressure-and-gain-a-competitive-edge-in-the-workplace/</link>
			<pubDate>Tue, 29 Jul 2025 05:12:16 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/the-mental-strength-playbook-50-tools-to-cope-with-stress-thrive-under-pressure-and-gain-a-competitive-edge-in-the-workplace/</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-mental-strength-playbook-50-tools-to-cope-with-stress-thrive-under-pressure-and-gain-a-competitive-edge-in-the-workplace/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2729766/images/29123336/9780593980620__04013.1780100437.285.285.jpg?c=2" alt="The Mental Strength Playbook (50 Tools to Cope with Stress, Thrive Under Pressure, and Gain a Competitive Edge in the Workplace) by Amy Morin, 9780593980620" /></a></div><b>Improve your workplace performance with 50 practical, science-backed tools that build emotional resilience and neutralize negative thoughts—from the internationally bestselling author of the <i>13 Things Mentally Strong People Don't Do</i> series</b><br><br><b>“When work feels overwhelming, it’..<p><strong>Price: $30.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-mental-strength-playbook-50-tools-to-cope-with-stress-thrive-under-pressure-and-gain-a-competitive-edge-in-the-workplace/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2729766/images/29123336/9780593980620__04013.1780100437.285.285.jpg?c=2" alt="The Mental Strength Playbook (50 Tools to Cope with Stress, Thrive Under Pressure, and Gain a Competitive Edge in the Workplace) by Amy Morin, 9780593980620" /></a></div><b>Improve your workplace performance with 50 practical, science-backed tools that build emotional resilience and neutralize negative thoughts—from the internationally bestselling author of the <i>13 Things Mentally Strong People Don't Do</i> series</b><br><br><b>“When work feels overwhelming, it’..<p><strong>Price: $30.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<b>Improve your workplace performance with 50 practical, science-backed tools that build emotional resilience and neutralize negative thoughts—from the internationally bestselling author of the <i>13 Things Mentally Strong People Don't Do</i> series</b><br><br><b>“When work feels overwhelming, it’..]]></isc:description>
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			<title><![CDATA[What to Make of a Life (Cliffs, Fog, Fire and the Self-Knowledge Imperative)]]></title>
			<link>https://www.thebookco.com/what-to-make-of-a-life-an-investigation/</link>
			<pubDate>Mon, 07 Jul 2025 16:22:42 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/what-to-make-of-a-life-an-investigation/</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/what-to-make-of-a-life-an-investigation/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2720717/images/29761986/9780063488809__06793.1787446396.285.285.jpg?c=2" alt="What to Make of a Life (Cliffs, Fog, Fire and the Self-Knowledge Imperative) by Jim Collins, 9780063488809" /></a></div><p><strong>Jim Collins, international bestselling author of <em>Good to Great,</em> offers transformative lessons on constructing—and reconstructing—a life through the cliff moments and transitions we all will face repeatedly in our lives. </strong></p><p>What to make of a life? </p><p>It is a que..<p><strong>Price: $32.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/what-to-make-of-a-life-an-investigation/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2720717/images/29761986/9780063488809__06793.1787446396.285.285.jpg?c=2" alt="What to Make of a Life (Cliffs, Fog, Fire and the Self-Knowledge Imperative) by Jim Collins, 9780063488809" /></a></div><p><strong>Jim Collins, international bestselling author of <em>Good to Great,</em> offers transformative lessons on constructing—and reconstructing—a life through the cliff moments and transitions we all will face repeatedly in our lives. </strong></p><p>What to make of a life? </p><p>It is a que..<p><strong>Price: $32.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p><strong>Jim Collins, international bestselling author of <em>Good to Great,</em> offers transformative lessons on constructing—and reconstructing—a life through the cliff moments and transitions we all will face repeatedly in our lives. </strong></p><p>What to make of a life? </p><p>It is a que..]]></isc:description>
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			<title><![CDATA[The Way of Excellence (A Guide to True Greatness and Deep Satisfaction in a Chaotic World)]]></title>
			<link>https://www.thebookco.com/the-way-of-excellence-a-guide-to-true-greatness-and-deep-satisfaction-in-a-chaotic-world/</link>
			<pubDate>Mon, 28 Apr 2025 16:16:07 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/the-way-of-excellence-a-guide-to-true-greatness-and-deep-satisfaction-in-a-chaotic-world/</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-way-of-excellence-a-guide-to-true-greatness-and-deep-satisfaction-in-a-chaotic-world/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2680191/images/29739313/9780063385948__91698.1787258076.285.285.jpg?c=2" alt="The Way of Excellence (A Guide to True Greatness and Deep Satisfaction in a Chaotic World) by Brad Stulberg, 9780063385948" /></a></div><p><b>The definitive book on excellence: a practical guide to creating, contributing, and actualizing your potential amid the craziness of modern life, from bestselling author Brad Stulberg</b></p><p><b>"An absolutely beautiful book."—Steve Kerr, nine-time NBA Champion; Coach of the Golden State W..<p><strong>Price: $29.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-way-of-excellence-a-guide-to-true-greatness-and-deep-satisfaction-in-a-chaotic-world/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2680191/images/29739313/9780063385948__91698.1787258076.285.285.jpg?c=2" alt="The Way of Excellence (A Guide to True Greatness and Deep Satisfaction in a Chaotic World) by Brad Stulberg, 9780063385948" /></a></div><p><b>The definitive book on excellence: a practical guide to creating, contributing, and actualizing your potential amid the craziness of modern life, from bestselling author Brad Stulberg</b></p><p><b>"An absolutely beautiful book."—Steve Kerr, nine-time NBA Champion; Coach of the Golden State W..<p><strong>Price: $29.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p><b>The definitive book on excellence: a practical guide to creating, contributing, and actualizing your potential amid the craziness of modern life, from bestselling author Brad Stulberg</b></p><p><b>"An absolutely beautiful book."—Steve Kerr, nine-time NBA Champion; Coach of the Golden State W..]]></isc:description>
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			<title><![CDATA[Big Trust (Rewire Self-Doubt, Find Your Confidence, and Fuel Success)]]></title>
			<link>https://www.thebookco.com/big-trust-the-4-habits-to-rewire-self-doubt-find-your-confidence-and-fuel-your-success/</link>
			<pubDate>Mon, 21 Apr 2025 13:13:39 +0000</pubDate>
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			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/big-trust-the-4-habits-to-rewire-self-doubt-find-your-confidence-and-fuel-your-success/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2679043/images/29995003/9780063378155__64651.1789872122.285.285.jpg?c=2" alt="Big Trust (Rewire Self-Doubt, Find Your Confidence, and Fuel Success) by Shadé Zahrai, Fayçal Sekkouah, 9780063378155" /></a></div><p><b>"This book will change the way you lead yourself and others." – SAHIL BLOOM</b></p><p><b>"The playbook for learning how to make the most of your moment and overcome the doubt trying to take you down." – LEWIS HOWES<br><br>Self-doubt. It’s the silent force that undermines potential, eats away..<p><strong>Price: $29.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
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			<isc:description><![CDATA[<p><b>"This book will change the way you lead yourself and others." – SAHIL BLOOM</b></p><p><b>"The playbook for learning how to make the most of your moment and overcome the doubt trying to take you down." – LEWIS HOWES<br><br>Self-doubt. It’s the silent force that undermines potential, eats away..]]></isc:description>
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			<title><![CDATA[Wisdom Takes Work (Learn. Apply. Repeat.)]]></title>
			<link>https://www.thebookco.com/wisdom-takes-work-learn-apply-repeat/</link>
			<pubDate>Thu, 27 Mar 2025 04:35:57 +0000</pubDate>
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			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/wisdom-takes-work-learn-apply-repeat/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2668482/images/29924184/9780593191736__44752.1788833004.285.285.jpg?c=2" alt="Wisdom Takes Work (Learn. Apply. Repeat.) by Ryan Holiday, 9780593191736" /></a></div><b>In this much-anticipated final installment in the <i>Stoic Virtues</i> series, Ryan Holiday makes the case for the virtue on which all other virtues depend.</b><br><br>Of all the stoic virtues - courage, discipline, justice, and wisdom - wisdom is the most elusive. This is especially apparent i..<p><strong>Price: $29.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/wisdom-takes-work-learn-apply-repeat/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2668482/images/29924184/9780593191736__44752.1788833004.285.285.jpg?c=2" alt="Wisdom Takes Work (Learn. Apply. Repeat.) by Ryan Holiday, 9780593191736" /></a></div><b>In this much-anticipated final installment in the <i>Stoic Virtues</i> series, Ryan Holiday makes the case for the virtue on which all other virtues depend.</b><br><br>Of all the stoic virtues - courage, discipline, justice, and wisdom - wisdom is the most elusive. This is especially apparent i..<p><strong>Price: $29.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<b>In this much-anticipated final installment in the <i>Stoic Virtues</i> series, Ryan Holiday makes the case for the virtue on which all other virtues depend.</b><br><br>Of all the stoic virtues - courage, discipline, justice, and wisdom - wisdom is the most elusive. This is especially apparent i..]]></isc:description>
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			<title><![CDATA[The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company]]></title>
			<link>https://www.thebookco.com/the-new-gold-standard-5-leadership-principles-for-creating-a-legendary-customer-experience-courtesy-of-the-ritz-carlton-hotel-company/</link>
			<pubDate>Tue, 24 Dec 2024 18:49:20 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/the-new-gold-standard-5-leadership-principles-for-creating-a-legendary-customer-experience-courtesy-of-the-ritz-carlton-hotel-company/</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-new-gold-standard-5-leadership-principles-for-creating-a-legendary-customer-experience-courtesy-of-the-ritz-carlton-hotel-company/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2619908/images/29996655/9780071548335__51060.1790062547.285.285.jpg?c=2" alt="The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company by Joseph A. Michelli, 9780071548335" /></a></div><p><b>Discover the secrets of world-class leadership!</b></p><p>When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable cu..<p><strong>Price: $33.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-new-gold-standard-5-leadership-principles-for-creating-a-legendary-customer-experience-courtesy-of-the-ritz-carlton-hotel-company/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2619908/images/29996655/9780071548335__51060.1790062547.285.285.jpg?c=2" alt="The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company by Joseph A. Michelli, 9780071548335" /></a></div><p><b>Discover the secrets of world-class leadership!</b></p><p>When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable cu..<p><strong>Price: $33.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p><b>Discover the secrets of world-class leadership!</b></p><p>When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable cu..]]></isc:description>
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			<title><![CDATA[The Compass Within (A Little Story About the Values That Guide Us)]]></title>
			<link>https://www.thebookco.com/the-compass-within-a-little-story-about-the-values-that-guide-us/</link>
			<pubDate>Wed, 11 Dec 2024 21:13:14 +0000</pubDate>
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			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-compass-within-a-little-story-about-the-values-that-guide-us/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2616802/images/29565980/9781464245190__29681.1787166941.285.285.jpg?c=2" alt="The Compass Within (A Little Story About the Values That Guide Us) by Robert Glazer, 9781464245190" /></a></div><p><strong>Discover your core values and find your place in life, love, and work.</strong></p><p>We all want to be our most authentic selves in every space that we are in—in our relationships, our work, and our communities. But often we feel a disconnect, a tension between who we are and what the ..<p><strong>Price: $16.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
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