The Book Company: New Products - Databases

Anti-Analytics (How Not to and How to Use Data Analytics in Business)

Sat, 09 May 2026 19:14:11 +0000

By avoiding common misconceptions, decision-makers can improve outcomes and enhance problem-solving capabilities. The book explains how Anti-Analytics can be used to correct process design, improve decision-making, and improve data analytics procedures.

Price: $79.99

Attacking the Space (Inside Rugby's Tactical and Data Revolution - 'Illuminating' Eddie Jones)

Mon, 04 May 2026 17:40:17 +0000

Coming Soon..

Price: $32.00

Modeling and Simulation of Intelligent Transportation Systems

Tue, 28 Apr 2026 17:17:10 +0000

Modeling and Simulation of Intelligent Transportation Systems provides engineers, professionals, and researchers an intuitive appreciation for ITS theory, related sensor technologies, and other practical applications, including traffic management, safety, design optimization, and sustainability..

Price: $70.99

Data Analytics and Machine Learning for Integrated Corridor Management

Tue, 28 Apr 2026 16:36:02 +0000

This book takes readers on a journey through the intricate web of contemporary transportation systems, offering unparalleled insights into the strategies, technologies, and methodologies shaping the movement of people and goods in urban landscapes.

Price: $68.99

Cybersecurity in Healthcare Applications

Tue, 28 Apr 2026 16:35:27 +0000

Explores challenge of securing sensitive medical data in the face of rising cyber threats. Examines how artificial intelligence can be leveraged to detect and mitigate cyber threats in healthcare systems and environments. Integrates advanced technologies: AI security applications, blockchain, c..

Price: $68.99

The Health Data Heist (Why Big Tech Wants Your Body)

Mon, 27 Apr 2026 13:29:37 +0000

A deep dive into how our precious health data is slipping away and the paths to reclaiming it.

Through wearables, consumer DNA tests, and even just the phones in our pockets, a vast and growing quantity of health data is collected every day. While this can be helpful for health ag..

Price: $28.00

Advanced Analytics in Financial Markets

Sat, 25 Apr 2026 19:14:27 +0000

By leveraging vast amounts of data, advanced analytics can provide real-time insights into market trends, forecast potential downturns and identify investment opportunities. This innovative book is one of the first advanced textbooks to address the rapidly evolving field of Big Data in finance...

Price: $61.99

End of Abundance in Tech (How IT Leaders Can Find Efficiencies to Drive Business Value)

Wed, 22 Apr 2026 18:39:43 +0000

Sustainable Tech Solutions for Enterprise Scalability

The modern economy runs on technology; it is the backbone of all major businesses. From firing packets of information between customers and websites to tracking customer demographics and purchase history–every bit of inf..

Price: $29.99

The Anthology in Digital Culture (Forms and Affordances)

Thu, 16 Apr 2026 16:25:56 +0000

This book examines the anthology as a crucial editorial framework spanning from paper media to machine-generated content across various technologies.

Price: $61.99

More SQL Antipatterns (Avoid Common but Deadly Mistakes of Database Optimization)

Wed, 08 Apr 2026 01:50:11 +0000

Don't make the mistakes most people make when optimizing your database.

It’s easy to get something working with SQL but getting it working well requires skill and experience. Rather than learning by trial and error, let renowned database expert Bill Karwin give you the b..

Price: $51.95