The Book Company: New Products - Decision-Making & Problem Solving

The Grid (The Decision-Making Tool for Every Business (Including Yours))

Sun, 01 Nov 2026 12:19:08 +0000

This ground-breaking book reveals the fundamental, inseparable elements behind the success of every business. The Grid provides the mental scaffolding to help you evaluate and refine product and service ideas; reduce risk by considering the broader impact of strategic decisions; identi..

Price: $26.95

El precio de superarte (Las prácticas que impulsan el alto desempeño) (Spanish Edition)

Sun, 01 Nov 2026 03:29:06 +0000

Si sabes adónde quieres llegar, pero no cómo convertir tu potencial en resultados, este libro te mostrará las prácticas diarias que distinguen a las personas de alto rendimiento.

Las personas ambiciosas saben lo que quieren lograr, pero con frecuencia no saben qué hacer h..

Price: $18.99

Neuroeconomics, Judgment, and Decision Making

Thu, 29 Oct 2026 17:59:42 +0000

This book applies cognitive and social psychological principles of decision-making to behavioral economics, reviews their neurological bases, and applies the findings to individual financial decisions, group interactions, and public policy.

Price: $233.99

The Score (How to Stop Playing Somebody Else's Game)

Tue, 27 Oct 2026 05:14:20 +0000

Named a Best Book of the Year by Publishers Weekly

“Mind-expanding . . . The Score is so exuberant and readable that the depth and seriousness of its insights almost sneak up on you.” —Jennifer Szalai, The New York Times

“Brilliant and wildly original . . . Price: $20.00

Managing Crisis Projects (Recognizing, Avoiding, and Surviving Risks)

Sun, 25 Oct 2026 01:46:23 +0000

Many projects fail – costing millions. But it doesn’t have to be that way!

In complex projects, especially those involving innovative technologies such as artificial intelligence, conventional project management is often not sufficient. What should be done when the worst-case s..
Price: $139.99

Predictive Analytics in Human Resource Management (A Hands-on Approach)

Sat, 24 Oct 2026 18:26:50 +0000

This volume is a step by step guide to implementing predictive data analytics in human resource management (HRM). It demonstrates how to apply and predict various HR outcomes which have an organizational impact, to aid in strategizing and better decision making.
Price: $249.99

Data Analytics for Business (Lessons for Sales, Marketing, and Strategy)

Sat, 24 Oct 2026 17:08:11 +0000

Interest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown dramatically, with no signs of slowing down. This book provides essential guidance to apply advanced analytics and data mining techniques to real world business applications.
Price: $189.99

MicroStimuli (The New Science of Persuasion | Behavioural Economics, Artificial Intelligence and, Neuroscience for Business)

Sat, 24 Oct 2026 13:51:16 +0000

Introducing MicroStimuli—nonconscious persuasive stimuli deployed in the final second before action— to activate the brain’s fastest pathways and change behaviour, in mere milliseconds.
This book distils leading-edge insights from neuroscience, artificial intelligence, and design into Eth..
Price: $23.99

The Science of Expertise (Behavioral, Neural, and Genetic Approaches to Complex Skill)

Sat, 24 Oct 2026 02:29:56 +0000

Offering the broadest review of psychological perspectives on human expertise to date, this volume covers behavioral, computational, neural, and genetic approaches to understanding complex skill.
Price: $249.99

Risky Curves (On the Empirical Failure of Expected Utility)

Sat, 24 Oct 2026 02:07:03 +0000

For several decades, the orthodox economics approach to understanding choice under risk has been to assume that each individual person maximizes some sort of personal utility function defined over purchasing power. This new volume contests that even the best wisdom from the orthodox theory is i..
Price: $233.99