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		<title><![CDATA[The Book Company: New Products - Marketing]]></title>
		<link>https://www.thebookco.com</link>
		<description><![CDATA[A list of the new products at The Book Company.]]></description>
		<pubDate>Fri, 28 Aug 2026 01:14:41 +0000</pubDate>
		<isc:store_title><![CDATA[The Book Company]]></isc:store_title>
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			<title><![CDATA[Raving Fans (A Revolutionary Approach To Customer Service)]]></title>
			<link>https://www.thebookco.com/raving-fans-9780688123161</link>
			<pubDate>Tue, 16 Sep 2025 20:26:08 +0000</pubDate>
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			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/raving-fans-9780688123161"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2753693/images/28686023/9780688123161__97411.1779510915.285.285.jpg?c=2" alt="Raving Fans (A Revolutionary Approach To Customer Service) by Ken Blanchard, Sheldon Bowles, 9780688123161" /></a></div><p dir="ltr"><strong>“Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans." </strong></p>
	<p>Influential business consultant and management expert Ken Blanchard’s Raving Fans offers businesses large and small the opportu..<p><strong>Price: $25.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/raving-fans-9780688123161"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2753693/images/28686023/9780688123161__97411.1779510915.285.285.jpg?c=2" alt="Raving Fans (A Revolutionary Approach To Customer Service) by Ken Blanchard, Sheldon Bowles, 9780688123161" /></a></div><p dir="ltr"><strong>“Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans." </strong></p>
	<p>Influential business consultant and management expert Ken Blanchard’s Raving Fans offers businesses large and small the opportu..<p><strong>Price: $25.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p dir="ltr"><strong>“Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans." </strong></p>
	<p>Influential business consultant and management expert Ken Blanchard’s Raving Fans offers businesses large and small the opportu..]]></isc:description>
			<isc:productid><![CDATA[2753693]]></isc:productid>
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			<isc:price><![CDATA[$25.99]]></isc:price>
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			<title><![CDATA[Exceptional Experiences (Five Luxury Levers to Elevate Every Aspect of Your Business)]]></title>
			<link>https://www.thebookco.com/exceptional-experiences-five-luxury-levers-to-elevate-every-aspect-of-your-business/</link>
			<pubDate>Sun, 08 Dec 2024 15:56:55 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/exceptional-experiences-five-luxury-levers-to-elevate-every-aspect-of-your-business/</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/exceptional-experiences-five-luxury-levers-to-elevate-every-aspect-of-your-business/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2614945/images/28527769/9781774586259__64846.1779494555.285.285.jpg?c=2" alt="Exceptional Experiences (Five Luxury Levers to Elevate Every Aspect of Your Business) by Neen James, 9781774586259" /></a></div><p><b>Luxury levers are the golden key to revenue, in any industry</b><br><br>Luxury principles can transform any business, luxury market or not. These strategies are a golden key to standing out—creating unforgettable experiences and forging deeper client connections that drive lasting success.<b..<p><strong>Price: $29.95</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/exceptional-experiences-five-luxury-levers-to-elevate-every-aspect-of-your-business/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2614945/images/28527769/9781774586259__64846.1779494555.285.285.jpg?c=2" alt="Exceptional Experiences (Five Luxury Levers to Elevate Every Aspect of Your Business) by Neen James, 9781774586259" /></a></div><p><b>Luxury levers are the golden key to revenue, in any industry</b><br><br>Luxury principles can transform any business, luxury market or not. These strategies are a golden key to standing out—creating unforgettable experiences and forging deeper client connections that drive lasting success.<b..<p><strong>Price: $29.95</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p><b>Luxury levers are the golden key to revenue, in any industry</b><br><br>Luxury principles can transform any business, luxury market or not. These strategies are a golden key to standing out—creating unforgettable experiences and forging deeper client connections that drive lasting success.<b..]]></isc:description>
			<isc:productid><![CDATA[2614945]]></isc:productid>
			<isc:thumb><![CDATA[https://cdn10.bigcommerce.com/s-fu1b8f4/products/2614945/images/28527769/9781774586259__64846.1779494555.285.285.jpg?c=2]]></isc:thumb>
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			<title><![CDATA[Revenge of the Tipping Point (Overstories, Superspreaders, and the Rise of Social Engineering)]]></title>
			<link>https://www.thebookco.com/revenge-of-the-tipping-point-overstories-superspreaders-and-the-rise-of-social-engineering/</link>
			<pubDate>Mon, 27 May 2024 13:43:47 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/revenge-of-the-tipping-point-overstories-superspreaders-and-the-rise-of-social-engineering/</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/revenge-of-the-tipping-point-overstories-superspreaders-and-the-rise-of-social-engineering/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2522899/images/29677915/9780316575805__29320.1786658183.285.285.jpg?c=2" alt="Revenge of the Tipping Point (Overstories, Superspreaders, and the Rise of Social Engineering) by Malcolm Gladwell, 9780316575805" /></a></div><STRONG>Twenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand-new volume that reframes the lessons of <I>The Tipping Point </I>in a startling and revealing light.</STRONG><BR /><BR /> Why is Miami…Miami? What does the heartbreaking fate of ..<p><strong>Price: $32.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/revenge-of-the-tipping-point-overstories-superspreaders-and-the-rise-of-social-engineering/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2522899/images/29677915/9780316575805__29320.1786658183.285.285.jpg?c=2" alt="Revenge of the Tipping Point (Overstories, Superspreaders, and the Rise of Social Engineering) by Malcolm Gladwell, 9780316575805" /></a></div><STRONG>Twenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand-new volume that reframes the lessons of <I>The Tipping Point </I>in a startling and revealing light.</STRONG><BR /><BR /> Why is Miami…Miami? What does the heartbreaking fate of ..<p><strong>Price: $32.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<STRONG>Twenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand-new volume that reframes the lessons of <I>The Tipping Point </I>in a startling and revealing light.</STRONG><BR /><BR /> Why is Miami…Miami? What does the heartbreaking fate of ..]]></isc:description>
			<isc:productid><![CDATA[2522899]]></isc:productid>
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			<isc:price><![CDATA[$32.00]]></isc:price>
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			<title><![CDATA[Building a StoryBrand 2.0 (Clarify Your Message So Customers Will Listen)]]></title>
			<link>https://www.thebookco.com/building-a-storybrand-2-0-clarify-your-message-so-customers-will-listen/</link>
			<pubDate>Sat, 30 Mar 2024 16:16:21 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/building-a-storybrand-2-0-clarify-your-message-so-customers-will-listen/</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/building-a-storybrand-2-0-clarify-your-message-so-customers-will-listen/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2502839/images/26850187/9781400248872__37971.1780190160.285.285.jpg?c=2" alt="Building a StoryBrand 2.0 (Clarify Your Message So Customers Will Listen) by Donald Miller, 9781400248872" /></a></div><p><strong>When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . .</strong></p><p>Since the original publication of <em>Building a StoryBrand</em>, over one million business..<p><strong>Price: $29.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/building-a-storybrand-2-0-clarify-your-message-so-customers-will-listen/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2502839/images/26850187/9781400248872__37971.1780190160.285.285.jpg?c=2" alt="Building a StoryBrand 2.0 (Clarify Your Message So Customers Will Listen) by Donald Miller, 9781400248872" /></a></div><p><strong>When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . .</strong></p><p>Since the original publication of <em>Building a StoryBrand</em>, over one million business..<p><strong>Price: $29.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p><strong>When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . .</strong></p><p>Since the original publication of <em>Building a StoryBrand</em>, over one million business..]]></isc:description>
			<isc:productid><![CDATA[2502839]]></isc:productid>
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			<isc:price><![CDATA[$29.99]]></isc:price>
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			<title><![CDATA[Give to Grow (Invest in Relationships to Build Your Business and Your Career)]]></title>
			<link>https://www.thebookco.com/give-to-grow-invest-in-relationships-to-build-your-business-and-your-career/</link>
			<pubDate>Thu, 01 Feb 2024 06:36:07 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/give-to-grow-invest-in-relationships-to-build-your-business-and-your-career/</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/give-to-grow-invest-in-relationships-to-build-your-business-and-your-career/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2467051/images/27115983/9781959472100__44212.1779456828.285.285.jpg?c=2" alt="Give to Grow (Invest in Relationships to Build Your Business and Your Career) by Mo Bunnell, 9781959472100" /></a></div><p><b>Relationships are the foundation of our long-term business success.</b></p><p>The problem is a million things get in the way:</p><p>“I don’t have enough time.” <br>“I don’t want to be a nag.”<br>“They are super busy right now.”<br>And the biggest one—“I’m just not good at this.”</p><p>There’..<p><strong>Price: $29.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/give-to-grow-invest-in-relationships-to-build-your-business-and-your-career/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2467051/images/27115983/9781959472100__44212.1779456828.285.285.jpg?c=2" alt="Give to Grow (Invest in Relationships to Build Your Business and Your Career) by Mo Bunnell, 9781959472100" /></a></div><p><b>Relationships are the foundation of our long-term business success.</b></p><p>The problem is a million things get in the way:</p><p>“I don’t have enough time.” <br>“I don’t want to be a nag.”<br>“They are super busy right now.”<br>And the biggest one—“I’m just not good at this.”</p><p>There’..<p><strong>Price: $29.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p><b>Relationships are the foundation of our long-term business success.</b></p><p>The problem is a million things get in the way:</p><p>“I don’t have enough time.” <br>“I don’t want to be a nag.”<br>“They are super busy right now.”<br>And the biggest one—“I’m just not good at this.”</p><p>There’..]]></isc:description>
			<isc:productid><![CDATA[2467051]]></isc:productid>
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			<title><![CDATA[Triple Fit Strategy (How to Build Lasting Customer Relationships and Boost Growth)]]></title>
			<link>https://www.thebookco.com/triple-fit-strategy-how-successful-companies-move-from-value-selling-to-value-creation/</link>
			<pubDate>Thu, 01 Feb 2024 06:15:47 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/triple-fit-strategy-how-successful-companies-move-from-value-selling-to-value-creation/</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/triple-fit-strategy-how-successful-companies-move-from-value-selling-to-value-creation/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2466987/images/29196916/9781647827144__35183.1779513726.285.285.jpg?c=2" alt="Triple Fit Strategy (How to Build Lasting Customer Relationships and Boost Growth) by Christoph Senn, Mehak Gandhi, 9781647827144" /></a></div><p><b>It's time for companies to rethink their growth logic.</b></p><p>Business relationships are still dominated by a narrow perspective—trying to match products to customer needs and making deals. It's a buyer-seller relationship built on a transactional mindset, and it's not how you should be d..<p><strong>Price: $35.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/triple-fit-strategy-how-successful-companies-move-from-value-selling-to-value-creation/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2466987/images/29196916/9781647827144__35183.1779513726.285.285.jpg?c=2" alt="Triple Fit Strategy (How to Build Lasting Customer Relationships and Boost Growth) by Christoph Senn, Mehak Gandhi, 9781647827144" /></a></div><p><b>It's time for companies to rethink their growth logic.</b></p><p>Business relationships are still dominated by a narrow perspective—trying to match products to customer needs and making deals. It's a buyer-seller relationship built on a transactional mindset, and it's not how you should be d..<p><strong>Price: $35.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p><b>It's time for companies to rethink their growth logic.</b></p><p>Business relationships are still dominated by a narrow perspective—trying to match products to customer needs and making deals. It's a buyer-seller relationship built on a transactional mindset, and it's not how you should be d..]]></isc:description>
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			<title><![CDATA[Stage (Not Age) (How to Understand and Serve People Over 60--the Fastest Growing, Most Dynamic Market in the World)]]></title>
			<link>https://www.thebookco.com/stage-not-age-how-to-understand-and-serve-people-over-60-the-fastest-growing-most-dynamic-market-in-the-world/</link>
			<pubDate>Sun, 28 Jan 2024 13:21:49 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/stage-not-age-how-to-understand-and-serve-people-over-60-the-fastest-growing-most-dynamic-market-in-the-world/</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/stage-not-age-how-to-understand-and-serve-people-over-60-the-fastest-growing-most-dynamic-market-in-the-world/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2464671/images/29196711/9781633699472__32516.1779902765.285.285.jpg?c=2" alt="Stage (Not Age) (How to Understand and Serve People Over 60--the Fastest Growing, Most Dynamic Market in the World) by Susan Wilner Golden, 9781633699472" /></a></div><p><b>The $22 trillion opportunity that can be unlocked only if you rethink everything you think you know about people over sixty.</b></p><p>In the time it takes you to read this, another twenty Americans will turn sixty-five. Ten thousand people a day are crossing that threshold, and that number ..<p><strong>Price: $30.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/stage-not-age-how-to-understand-and-serve-people-over-60-the-fastest-growing-most-dynamic-market-in-the-world/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2464671/images/29196711/9781633699472__32516.1779902765.285.285.jpg?c=2" alt="Stage (Not Age) (How to Understand and Serve People Over 60--the Fastest Growing, Most Dynamic Market in the World) by Susan Wilner Golden, 9781633699472" /></a></div><p><b>The $22 trillion opportunity that can be unlocked only if you rethink everything you think you know about people over sixty.</b></p><p>In the time it takes you to read this, another twenty Americans will turn sixty-five. Ten thousand people a day are crossing that threshold, and that number ..<p><strong>Price: $30.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p><b>The $22 trillion opportunity that can be unlocked only if you rethink everything you think you know about people over sixty.</b></p><p>In the time it takes you to read this, another twenty Americans will turn sixty-five. Ten thousand people a day are crossing that threshold, and that number ..]]></isc:description>
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			<title><![CDATA[Winning on Purpose (The Unbeatable Strategy of Loving Customers)]]></title>
			<link>https://www.thebookco.com/winning-on-purpose-the-unbeatable-strategy-of-loving-customers/</link>
			<pubDate>Sun, 28 Jan 2024 09:12:49 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/winning-on-purpose-the-unbeatable-strategy-of-loving-customers/</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/winning-on-purpose-the-unbeatable-strategy-of-loving-customers/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2464050/images/29196719/9781647821784__97089.1780114686.285.285.jpg?c=2" alt="Winning on Purpose (The Unbeatable Strategy of Loving Customers) by Fred Reichheld, Darci Darnell, Maureen Burns, 9781647821784" /></a></div><p><b>Great leaders embrace a higher purpose to win. The Net
Promoter System shines as their guiding star.</b></p><p>Few
management ideas have spread so far and wide as the Net Promoter System (NPS).
Since its conception almost two decades ago by customer loyalty guru Fred
Reichheld, thousands of ..<p><strong>Price: $30.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/winning-on-purpose-the-unbeatable-strategy-of-loving-customers/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2464050/images/29196719/9781647821784__97089.1780114686.285.285.jpg?c=2" alt="Winning on Purpose (The Unbeatable Strategy of Loving Customers) by Fred Reichheld, Darci Darnell, Maureen Burns, 9781647821784" /></a></div><p><b>Great leaders embrace a higher purpose to win. The Net
Promoter System shines as their guiding star.</b></p><p>Few
management ideas have spread so far and wide as the Net Promoter System (NPS).
Since its conception almost two decades ago by customer loyalty guru Fred
Reichheld, thousands of ..<p><strong>Price: $30.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p><b>Great leaders embrace a higher purpose to win. The Net
Promoter System shines as their guiding star.</b></p><p>Few
management ideas have spread so far and wide as the Net Promoter System (NPS).
Since its conception almost two decades ago by customer loyalty guru Fred
Reichheld, thousands of ..]]></isc:description>
			<isc:productid><![CDATA[2464050]]></isc:productid>
			<isc:thumb><![CDATA[https://cdn10.bigcommerce.com/s-fu1b8f4/products/2464050/images/29196719/9781647821784__97089.1780114686.285.285.jpg?c=2]]></isc:thumb>
			<isc:image><![CDATA[https://cdn10.bigcommerce.com/s-fu1b8f4/products/2464050/images/29196719/9781647821784__97089.1780114686.1280.1280.jpg?c=2]]></isc:image>
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			<title><![CDATA[The Best Story Wins (How to Leverage Hollywood Storytelling in Business and Beyond) - 9781642790658]]></title>
			<link>https://www.thebookco.com/the-best-story-wins-how-to-leverage-hollywood-storytelling-in-business-and-beyond-9781642790658/</link>
			<pubDate>Tue, 23 Jan 2024 05:01:20 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/the-best-story-wins-how-to-leverage-hollywood-storytelling-in-business-and-beyond-9781642790658/</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-best-story-wins-how-to-leverage-hollywood-storytelling-in-business-and-beyond-9781642790658/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2454479/images/27107979/9781642790658__27748.1779455169.285.285.jpg?c=2" alt="The Best Story Wins (How to Leverage Hollywood Storytelling in Business and Beyond) - 9781642790658 by Matthew Luhn, 9781642790658" /></a></div><i><b>The Best Story Wins</i> provides fresh perspectives on the principles of Pixar-style storytelling, adapted by one of the studio’s top creatives to meet the needs of entrepreneurs, marketers, and business-minded storytellers of all stripes.</b><p>
Pixar movies have transfixed viewers around ..<p><strong>Price: $24.95</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-best-story-wins-how-to-leverage-hollywood-storytelling-in-business-and-beyond-9781642790658/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2454479/images/27107979/9781642790658__27748.1779455169.285.285.jpg?c=2" alt="The Best Story Wins (How to Leverage Hollywood Storytelling in Business and Beyond) - 9781642790658 by Matthew Luhn, 9781642790658" /></a></div><i><b>The Best Story Wins</i> provides fresh perspectives on the principles of Pixar-style storytelling, adapted by one of the studio’s top creatives to meet the needs of entrepreneurs, marketers, and business-minded storytellers of all stripes.</b><p>
Pixar movies have transfixed viewers around ..<p><strong>Price: $24.95</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<i><b>The Best Story Wins</i> provides fresh perspectives on the principles of Pixar-style storytelling, adapted by one of the studio’s top creatives to meet the needs of entrepreneurs, marketers, and business-minded storytellers of all stripes.</b><p>
Pixar movies have transfixed viewers around ..]]></isc:description>
			<isc:productid><![CDATA[2454479]]></isc:productid>
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			<title><![CDATA[Day Trading Attention (How to Actually Build Brand and Sales in the New Social Media World)]]></title>
			<link>https://www.thebookco.com/new-book-by-gary-vaynerchuk/</link>
			<pubDate>Wed, 18 Oct 2023 12:56:58 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/new-book-by-gary-vaynerchuk/</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/new-book-by-gary-vaynerchuk/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2366536/images/29761623/9780063317598__21369.1787744790.285.285.jpg?c=2" alt="Day Trading Attention (How to Actually Build Brand and Sales in the New Social Media World) by Gary Vaynerchuk, 9780063317598" /></a></div><p>“One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them.” <strong>— Michael Rubin, CEO of Fanatics</strong></p><p><strong> </strong></p><p><strong>In his seventh business book..<p><strong>Price: $40.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/new-book-by-gary-vaynerchuk/"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2366536/images/29761623/9780063317598__21369.1787744790.285.285.jpg?c=2" alt="Day Trading Attention (How to Actually Build Brand and Sales in the New Social Media World) by Gary Vaynerchuk, 9780063317598" /></a></div><p>“One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them.” <strong>— Michael Rubin, CEO of Fanatics</strong></p><p><strong> </strong></p><p><strong>In his seventh business book..<p><strong>Price: $40.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>“One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them.” <strong>— Michael Rubin, CEO of Fanatics</strong></p><p><strong> </strong></p><p><strong>In his seventh business book..]]></isc:description>
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			<isc:price><![CDATA[$40.00]]></isc:price>
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