The Book Company: New Products - Customer Relations

The Augmentation Discipline

Mon, 17 Aug 2026 05:37:56 +0000

Artificial intelligence is not replacing judgment. It is exposing it.

Artificial intelligence can produce a forty-page analysis in an afternoon. It cannot tell you whether the number on page twelve will survive a board's first hard question. In The Augmentation Disciplin..
Price: $35.00

The Referral of a Lifetime (Never Make a Cold Call Again!)

Sun, 12 Oct 2025 16:19:13 +0000

Your Best Prospects Are Referred Prospects!

Nobody likes cold calls. And nobody really needs to make them. The Referral of a Lifetime teaches a step-by-step system that will allow anyone to generate a steady stream of new business through consistent, qualified referrals whil..
Price: $24.95

Raving Fans (A Revolutionary Approach To Customer Service)

Tue, 16 Sep 2025 20:26:08 +0000

“Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans."

Influential business consultant and management expert Ken Blanchard’s Raving Fans offers businesses large and small the opportu..
Price: $25.99

Becoming The Experience Maker (2nd Edition) (Turn Everyday Interactions into Remarkable Customer Experiences)

Tue, 15 Apr 2025 22:38:22 +0000

In today’s competitive marketplace, companies can no longer compete on price or product alone. The real game-changer? Customer experience. But creating remarkable experiences that customers want to share doesn’t have to be complicated or expensive.
In Becom..
Price: $19.95

The Transformation Economy (Guiding Customers to Achieve Their Aspirations)

Thu, 16 Jan 2025 19:22:16 +0000

From the author who defined the Experience Economy comes the next big shift: the Transformation Economy.
A fundamental economic shift is emerging. Goods, services—even memorable experiences—are no longer enough to attract and keep your customers. Customers are clamoring to change, ..
Price: $32.00

Exceptional Experiences (Five Luxury Levers to Elevate Every Aspect of Your Business)

Sun, 08 Dec 2024 15:56:55 +0000

Luxury levers are the golden key to revenue, in any industry

Luxury principles can transform any business, luxury market or not. These strategies are a golden key to standing out—creating unforgettable experiences and forging deeper client connections that drive lasting success.Price: $29.95

Hospitalidad irracional: El poder de dar más de lo que se espera de ti / Unreasonable Hospitality (Spanish Edition)

Thu, 28 Nov 2024 06:06:21 +0000

El libro que cautivó a más de medio millón de lectores, que inspiró la serie The bear y que revolucionó la industria de la hospitalidad.

Con solo veintiséis años, Will Guidara asumió el mando de Eleven Madison Park, un restaurante cuyo esplendor quedaba l..
Price: $16.95

The Digital Doctor: Hope, Hype, and Harm at the Dawn of Medicine's Computer Age

Tue, 06 Aug 2024 14:27:11 +0000

The New York Times Science Bestseller from Robert Wachter, Modern Healthcare’s #1 Most Influential Physician-Executive in the US
While modern medicine produces miracles, it also delivers care that is too often unsafe, unreliable, unsatisfying, and impossibly..
Price: $25.00

The Growth Dilemma (Managing Your Brand When Different Customers Want Different Things)

Thu, 11 Jul 2024 05:19:12 +0000

Porsches for soccer moms? Finance bros in Patagonia? Drive-through Starbucks? What happens when your growth strategy creates conflict between customers?
You always want to grow your brand, but there's a dilemma: the more customer segments you target, the harder it becomes to avoid ..
Price: $32.00

The Charismatic Leader (21 Skills to Connect with People)

Sat, 06 Jul 2024 14:27:57 +0000

Is charisma essential for every leader? Absolutely, because at its core, leadership is about influence--nothing more, nothing less. This reality underscores the importance of engaging effectively with others. The Charismatic Leader: 21 Skills for Connecting with People unveils ..
Price: $18.99