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		<title><![CDATA[The Book Company: New Products - Computer Graphics]]></title>
		<link>https://www.thebookco.com</link>
		<description><![CDATA[A list of the new products at The Book Company.]]></description>
		<pubDate>Wed, 21 Oct 2026 01:56:29 +0000</pubDate>
		<isc:store_title><![CDATA[The Book Company]]></isc:store_title>
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			<title><![CDATA[Principles and Practices of CAD/CAM]]></title>
			<link>https://www.thebookco.com/principles-and-practices-of-cadcam-9781032387819</link>
			<pubDate>Sat, 17 Oct 2026 16:44:23 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/principles-and-practices-of-cadcam-9781032387819</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/principles-and-practices-of-cadcam-9781032387819"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2979019/images/30255593/9781032387819__20271.1792289931.285.285.jpg?c=2" alt="Principles and Practices of CAD/CAM by Vikram Sharma, Vikrant Sharma, Om Ji Shukla, 9781032387819" /></a></div><P>This book aims to introduce fundamental aspects of CAD-CAM systems, complete with an adequate amount of illustrations and examples, without delving too deeply into the specifics of the subject matter.</P><p><strong>Price: $189.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/principles-and-practices-of-cadcam-9781032387819"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2979019/images/30255593/9781032387819__20271.1792289931.285.285.jpg?c=2" alt="Principles and Practices of CAD/CAM by Vikram Sharma, Vikrant Sharma, Om Ji Shukla, 9781032387819" /></a></div><P>This book aims to introduce fundamental aspects of CAD-CAM systems, complete with an adequate amount of illustrations and examples, without delving too deeply into the specifics of the subject matter.</P><p><strong>Price: $189.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<P>This book aims to introduce fundamental aspects of CAD-CAM systems, complete with an adequate amount of illustrations and examples, without delving too deeply into the specifics of the subject matter.</P>]]></isc:description>
			<isc:productid><![CDATA[2979019]]></isc:productid>
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			<title><![CDATA[Introduction to Computer Graphics with OpenGL ES]]></title>
			<link>https://www.thebookco.com/introduction-to-computer-graphics-with-opengl-es-9781498748926</link>
			<pubDate>Sat, 17 Oct 2026 16:33:53 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/introduction-to-computer-graphics-with-opengl-es-9781498748926</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/introduction-to-computer-graphics-with-opengl-es-9781498748926"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2978985/images/30255506/9781498748926__99311.1792368658.285.285.jpg?c=2" alt="Introduction to Computer Graphics with OpenGL ES by JungHyun Han, 9781498748926" /></a></div><P>This book also presents C# script code on many topics, providing a hands-on look at Unity graphics. Industry professionals as well as students in upper-level courses in Computer Graphics and Game Programming will find this book of immense value.</P><p><strong>Price: $140.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/introduction-to-computer-graphics-with-opengl-es-9781498748926"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2978985/images/30255506/9781498748926__99311.1792368658.285.285.jpg?c=2" alt="Introduction to Computer Graphics with OpenGL ES by JungHyun Han, 9781498748926" /></a></div><P>This book also presents C# script code on many topics, providing a hands-on look at Unity graphics. Industry professionals as well as students in upper-level courses in Computer Graphics and Game Programming will find this book of immense value.</P><p><strong>Price: $140.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<P>This book also presents C# script code on many topics, providing a hands-on look at Unity graphics. Industry professionals as well as students in upper-level courses in Computer Graphics and Game Programming will find this book of immense value.</P>]]></isc:description>
			<isc:productid><![CDATA[2978985]]></isc:productid>
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			<title><![CDATA[Cinematic Algorithms (The Rise of Generative AI in Video Art and Visual Culture)]]></title>
			<link>https://www.thebookco.com/cinematic-algorithms-9781032987774</link>
			<pubDate>Sat, 17 Oct 2026 16:19:09 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/cinematic-algorithms-9781032987774</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/cinematic-algorithms-9781032987774"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2978921/images/30255387/9781032987774__64374.1792256863.285.285.jpg?c=2" alt="Cinematic Algorithms (The Rise of Generative AI in Video Art and Visual Culture) by James Hutson, Andrew Smith, 9781032987774" /></a></div><p>This book explores the groundbreaking integration of generative artificial intelligence into filmmaking and visual storytelling. From democratizing video production to reshaping aesthetics, this book highlights the creative revolution AI offers.</p><p><strong>Price: $189.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/cinematic-algorithms-9781032987774"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2978921/images/30255387/9781032987774__64374.1792256863.285.285.jpg?c=2" alt="Cinematic Algorithms (The Rise of Generative AI in Video Art and Visual Culture) by James Hutson, Andrew Smith, 9781032987774" /></a></div><p>This book explores the groundbreaking integration of generative artificial intelligence into filmmaking and visual storytelling. From democratizing video production to reshaping aesthetics, this book highlights the creative revolution AI offers.</p><p><strong>Price: $189.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>This book explores the groundbreaking integration of generative artificial intelligence into filmmaking and visual storytelling. From democratizing video production to reshaping aesthetics, this book highlights the creative revolution AI offers.</p>]]></isc:description>
			<isc:productid><![CDATA[2978921]]></isc:productid>
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			<title><![CDATA[Real World modo: The Authorized Guide (In the Trenches with modo)]]></title>
			<link>https://www.thebookco.com/real-world-modo-the-authorized-guide-9781138456280</link>
			<pubDate>Fri, 16 Oct 2026 16:54:53 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/real-world-modo-the-authorized-guide-9781138456280</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/real-world-modo-the-authorized-guide-9781138456280"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2978555/images/30253577/9781138456280__17478.1792241660.285.285.jpg?c=2" alt="Real World modo: The Authorized Guide (In the Trenches with modo) by Wes McDermott, 9781138456280" /></a></div>A guide to modo, a 3D tool, that lets you explore 3D techniques and principles with chapters on modelling, UV mapping, texturing, animation, lighting and rendering. It helps you learn to leverage the technical elements of the modo rendering engine including Antialaising, Shading Rate and Irradianc..<p><strong>Price: $249.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/real-world-modo-the-authorized-guide-9781138456280"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2978555/images/30253577/9781138456280__17478.1792241660.285.285.jpg?c=2" alt="Real World modo: The Authorized Guide (In the Trenches with modo) by Wes McDermott, 9781138456280" /></a></div>A guide to modo, a 3D tool, that lets you explore 3D techniques and principles with chapters on modelling, UV mapping, texturing, animation, lighting and rendering. It helps you learn to leverage the technical elements of the modo rendering engine including Antialaising, Shading Rate and Irradianc..<p><strong>Price: $249.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[A guide to modo, a 3D tool, that lets you explore 3D techniques and principles with chapters on modelling, UV mapping, texturing, animation, lighting and rendering. It helps you learn to leverage the technical elements of the modo rendering engine including Antialaising, Shading Rate and Irradianc..]]></isc:description>
			<isc:productid><![CDATA[2978555]]></isc:productid>
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			<title><![CDATA[Tradigital Maya (A CG Animator's Guide to Applying the Classical Principles of Animation)]]></title>
			<link>https://www.thebookco.com/tradigital-maya-9781138442696</link>
			<pubDate>Fri, 16 Oct 2026 06:12:31 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/tradigital-maya-9781138442696</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/tradigital-maya-9781138442696"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2978065/images/30251942/9781138442696__90646.1792247858.285.285.jpg?c=2" alt="Tradigital Maya (A CG Animator&#039;s Guide to Applying the Classical Principles of Animation) by Lee Montgomery, 9781138442696" /></a></div>Helps you explore Disney's 12 principles of animation, while learning how to animate in Maya. This title also helps you develop your own digital techniques rooted to traditional workflows. From squash and stretch to timing and appeal, it helps you enhance your creative toolset with classics traini..<p><strong>Price: $280.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/tradigital-maya-9781138442696"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2978065/images/30251942/9781138442696__90646.1792247858.285.285.jpg?c=2" alt="Tradigital Maya (A CG Animator&#039;s Guide to Applying the Classical Principles of Animation) by Lee Montgomery, 9781138442696" /></a></div>Helps you explore Disney's 12 principles of animation, while learning how to animate in Maya. This title also helps you develop your own digital techniques rooted to traditional workflows. From squash and stretch to timing and appeal, it helps you enhance your creative toolset with classics traini..<p><strong>Price: $280.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[Helps you explore Disney's 12 principles of animation, while learning how to animate in Maya. This title also helps you develop your own digital techniques rooted to traditional workflows. From squash and stretch to timing and appeal, it helps you enhance your creative toolset with classics traini..]]></isc:description>
			<isc:productid><![CDATA[2978065]]></isc:productid>
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			<title><![CDATA[Processing (An Introduction to Programming)]]></title>
			<link>https://www.thebookco.com/processing-an-introduction-to-programming-9781482255959</link>
			<pubDate>Fri, 16 Oct 2026 03:54:20 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/processing-an-introduction-to-programming-9781482255959</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/processing-an-introduction-to-programming-9781482255959"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2977284/images/30249907/9781482255959__09298.1792127556.285.285.jpg?c=2" alt="Processing (An Introduction to Programming) by Jeffrey L. Nyhoff, Larry R. Nyhoff, 9781482255959" /></a></div><P>Originally designed to make it simpler for digital artists to learn to program, Processing is a wonderful first language for anyone to learn. Given its origins, programming graphics, animations, and interactivity is much simpler in Processing, thus providing a much-needed visual approach to pro..<p><strong>Price: $109.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/processing-an-introduction-to-programming-9781482255959"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2977284/images/30249907/9781482255959__09298.1792127556.285.285.jpg?c=2" alt="Processing (An Introduction to Programming) by Jeffrey L. Nyhoff, Larry R. Nyhoff, 9781482255959" /></a></div><P>Originally designed to make it simpler for digital artists to learn to program, Processing is a wonderful first language for anyone to learn. Given its origins, programming graphics, animations, and interactivity is much simpler in Processing, thus providing a much-needed visual approach to pro..<p><strong>Price: $109.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<P>Originally designed to make it simpler for digital artists to learn to program, Processing is a wonderful first language for anyone to learn. Given its origins, programming graphics, animations, and interactivity is much simpler in Processing, thus providing a much-needed visual approach to pro..]]></isc:description>
			<isc:productid><![CDATA[2977284]]></isc:productid>
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			<title><![CDATA[Processing (An Introduction to Programming)]]></title>
			<link>https://www.thebookco.com/processing-an-introduction-to-programming-9781138373716</link>
			<pubDate>Fri, 16 Oct 2026 03:54:14 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/processing-an-introduction-to-programming-9781138373716</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/processing-an-introduction-to-programming-9781138373716"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2977283/images/30249905/9781138373716__62207.1792127606.285.285.jpg?c=2" alt="Processing (An Introduction to Programming) by Jeffrey L. Nyhoff, Larry R. Nyhoff, 9781138373716" /></a></div><P>Originally designed to make it simpler for digital artists to learn to program, Processing is a wonderful first language for anyone to learn. Given its origins, programming graphics, animations, and interactivity is much simpler in Processing, thus providing a much-needed visual approach to pro..<p><strong>Price: $233.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/processing-an-introduction-to-programming-9781138373716"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2977283/images/30249905/9781138373716__62207.1792127606.285.285.jpg?c=2" alt="Processing (An Introduction to Programming) by Jeffrey L. Nyhoff, Larry R. Nyhoff, 9781138373716" /></a></div><P>Originally designed to make it simpler for digital artists to learn to program, Processing is a wonderful first language for anyone to learn. Given its origins, programming graphics, animations, and interactivity is much simpler in Processing, thus providing a much-needed visual approach to pro..<p><strong>Price: $233.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<P>Originally designed to make it simpler for digital artists to learn to program, Processing is a wonderful first language for anyone to learn. Given its origins, programming graphics, animations, and interactivity is much simpler in Processing, thus providing a much-needed visual approach to pro..]]></isc:description>
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			<title><![CDATA[Practical Linear Algebra (A Geometry Toolbox)]]></title>
			<link>https://www.thebookco.com/practical-linear-algebra-a-geometry-toolbox-9780367507848</link>
			<pubDate>Fri, 16 Oct 2026 03:45:32 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/practical-linear-algebra-a-geometry-toolbox-9780367507848</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/practical-linear-algebra-a-geometry-toolbox-9780367507848"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2977222/images/30249796/9780367507848__64454.1792247865.285.285.jpg?c=2" alt="Practical Linear Algebra (A Geometry Toolbox) by Gerald Farin, Dianne Hansford, 9780367507848" /></a></div><P>Linear algebra is growing in importance. The Fourth Edition of this popular text introduces linear algebra in a comprehensive, geometric, and algorithmic way. The authors start with the fundamentals in 2D and 3D, then move on to higher dimensions, expanding on the fundamentals and introducing n..<p><strong>Price: $140.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/practical-linear-algebra-a-geometry-toolbox-9780367507848"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2977222/images/30249796/9780367507848__64454.1792247865.285.285.jpg?c=2" alt="Practical Linear Algebra (A Geometry Toolbox) by Gerald Farin, Dianne Hansford, 9780367507848" /></a></div><P>Linear algebra is growing in importance. The Fourth Edition of this popular text introduces linear algebra in a comprehensive, geometric, and algorithmic way. The authors start with the fundamentals in 2D and 3D, then move on to higher dimensions, expanding on the fundamentals and introducing n..<p><strong>Price: $140.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<P>Linear algebra is growing in importance. The Fourth Edition of this popular text introduces linear algebra in a comprehensive, geometric, and algorithmic way. The authors start with the fundamentals in 2D and 3D, then move on to higher dimensions, expanding on the fundamentals and introducing n..]]></isc:description>
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			<title><![CDATA[Maya for Games (Modeling and Texturing Techniques with Maya and Mudbox)]]></title>
			<link>https://www.thebookco.com/maya-for-games-9781138428522</link>
			<pubDate>Fri, 16 Oct 2026 02:41:55 +0000</pubDate>
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			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/maya-for-games-9781138428522"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2976780/images/30248997/9781138428522__41408.1792241875.285.285.jpg?c=2" alt="Maya for Games (Modeling and Texturing Techniques with Maya and Mudbox) by Michael Ingrassia, 9781138428522" /></a></div>Presents techniques that the author has used successfully in game production for many years. This book focuses on basic 'box' modeling techniques, which are the basis for proper 3D modeling but not the complete solution. It not only teaches effective methodology, but provides the user with content..<p><strong>Price: $249.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/maya-for-games-9781138428522"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2976780/images/30248997/9781138428522__41408.1792241875.285.285.jpg?c=2" alt="Maya for Games (Modeling and Texturing Techniques with Maya and Mudbox) by Michael Ingrassia, 9781138428522" /></a></div>Presents techniques that the author has used successfully in game production for many years. This book focuses on basic 'box' modeling techniques, which are the basis for proper 3D modeling but not the complete solution. It not only teaches effective methodology, but provides the user with content..<p><strong>Price: $249.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
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			<title><![CDATA[An Introduction to Unreal Engine 4]]></title>
			<link>https://www.thebookco.com/an-introduction-to-unreal-engine-4-9781138427440</link>
			<pubDate>Fri, 16 Oct 2026 02:03:16 +0000</pubDate>
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			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/an-introduction-to-unreal-engine-4-9781138427440"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2976538/images/30248544/9781138427440__36370.1792247864.285.285.jpg?c=2" alt="An Introduction to Unreal Engine 4 by Andrew Sanders, 9781138427440" /></a></div>Much has been written about the impact of gender and sexual orientation on the intersubjective field. Yet remarkably little has been written about the unique dilemmas faced by gay clinicians who treat patients of different genders and sexual orientations. Given the particularities of growing up ga..<p><strong>Price: $280.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/an-introduction-to-unreal-engine-4-9781138427440"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2976538/images/30248544/9781138427440__36370.1792247864.285.285.jpg?c=2" alt="An Introduction to Unreal Engine 4 by Andrew Sanders, 9781138427440" /></a></div>Much has been written about the impact of gender and sexual orientation on the intersubjective field. Yet remarkably little has been written about the unique dilemmas faced by gay clinicians who treat patients of different genders and sexual orientations. Given the particularities of growing up ga..<p><strong>Price: $280.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[Much has been written about the impact of gender and sexual orientation on the intersubjective field. Yet remarkably little has been written about the unique dilemmas faced by gay clinicians who treat patients of different genders and sexual orientations. Given the particularities of growing up ga..]]></isc:description>
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