<![CDATA[The Book Company: New Products - Consumer Behavior]]> https://www.thebookco.com Fri, 06 Nov 2026 14:31:17 +0000 <![CDATA[Consumer Economics (Issues and Behaviors)]]> https://www.thebookco.com/consumer-economics-issues-and-behaviors-9781041262855 Thu, 05 Nov 2026 17:28:01 +0000 https://www.thebookco.com/consumer-economics-issues-and-behaviors-9781041262855 Consumer Economics (Issues and Behaviors) by Elizabeth B. Goldsmith, 9781041262855

This updated fifth edition of Consumer Economics offers students an accessible and thorough guide to the concerns surrounding the modern consumer and brings to light the repercussions of making uninformed decisions in today’s global economy.

Price: $120.99

]]> Consumer Economics (Issues and Behaviors) by Elizabeth B. Goldsmith, 9781041262855

This updated fifth edition of Consumer Economics offers students an accessible and thorough guide to the concerns surrounding the modern consumer and brings to light the repercussions of making uninformed decisions in today’s global economy.

Price: $120.99

]]> This updated fifth edition of Consumer Economics offers students an accessible and thorough guide to the concerns surrounding the modern consumer and brings to light the repercussions of making uninformed decisions in today’s global economy.

]]> <![CDATA[Consumer Economics (Issues and Behaviors)]]> https://www.thebookco.com/consumer-economics-issues-and-behaviors-9781041262848 Thu, 05 Nov 2026 17:27:53 +0000 https://www.thebookco.com/consumer-economics-issues-and-behaviors-9781041262848 Consumer Economics (Issues and Behaviors) by Elizabeth B. Goldsmith, 9781041262848

This updated fifth edition of Consumer Economics offers students an accessible and thorough guide to the concerns surrounding the modern consumer and brings to light the repercussions of making uninformed decisions in today’s global economy.

Price: $295.00

]]> Consumer Economics (Issues and Behaviors) by Elizabeth B. Goldsmith, 9781041262848

This updated fifth edition of Consumer Economics offers students an accessible and thorough guide to the concerns surrounding the modern consumer and brings to light the repercussions of making uninformed decisions in today’s global economy.

Price: $295.00

]]> This updated fifth edition of Consumer Economics offers students an accessible and thorough guide to the concerns surrounding the modern consumer and brings to light the repercussions of making uninformed decisions in today’s global economy.

]]> <![CDATA[Sustainability and Luxury Management]]> https://www.thebookco.com/sustainability-and-luxury-management-9781032841274 Wed, 04 Nov 2026 17:52:03 +0000 https://www.thebookco.com/sustainability-and-luxury-management-9781032841274 Sustainability and Luxury Management by Fabrizio Mosca, Valentina Chiaudano, 9781032841274

Luxury and sustainability appear to be incompatible, however, this book resolves the divergence between them, shedding light on the evolving dynamics within the luxury brand market. Thanks to an in-depth analysis of the definition of luxury, the authors demonstrate that sustainability is aligne..

Price: $64.99

]]> Sustainability and Luxury Management by Fabrizio Mosca, Valentina Chiaudano, 9781032841274

Luxury and sustainability appear to be incompatible, however, this book resolves the divergence between them, shedding light on the evolving dynamics within the luxury brand market. Thanks to an in-depth analysis of the definition of luxury, the authors demonstrate that sustainability is aligne..

Price: $64.99

]]> Luxury and sustainability appear to be incompatible, however, this book resolves the divergence between them, shedding light on the evolving dynamics within the luxury brand market. Thanks to an in-depth analysis of the definition of luxury, the authors demonstrate that sustainability is aligne..]]> <![CDATA[The Luxury Standard (How Great Organizations Make People Feel Seen)]]> https://www.thebookco.com/the-luxury-standard-9781400262977 Sun, 01 Nov 2026 04:00:33 +0000 https://www.thebookco.com/the-luxury-standard-9781400262977 The Luxury Standard (How Great Organizations Make People Feel Seen) by Daniel Hostettler, 9781400262977

When you make luxury the standard by which your business operates, not through expensive amenities, but by making people feel seen, the result is true differentiation and unprecedented customer and employee loyalty.

In the tradition of Unreasonable Hospitality an..

Price: $29.99

]]> The Luxury Standard (How Great Organizations Make People Feel Seen) by Daniel Hostettler, 9781400262977

When you make luxury the standard by which your business operates, not through expensive amenities, but by making people feel seen, the result is true differentiation and unprecedented customer and employee loyalty.

In the tradition of Unreasonable Hospitality an..

Price: $29.99

]]> When you make luxury the standard by which your business operates, not through expensive amenities, but by making people feel seen, the result is true differentiation and unprecedented customer and employee loyalty.

In the tradition of Unreasonable Hospitality an..]]> <![CDATA[The Practice of the Meal (Food, Families and the Market Place)]]> https://www.thebookco.com/the-practice-of-the-meal-9781138817685 Sat, 31 Oct 2026 17:33:45 +0000 https://www.thebookco.com/the-practice-of-the-meal-9781138817685 The Practice of the Meal (Food, Families and the Market Place) by Benedetta Cappellini, David Marshall, Elizabeth Parsons, 9781138817685

Revealing food consumption through both material and symbolic aspects, and the role that marketplace institutions, discourses and places play in shaping, perpetuating or transforming them, this holistic book reveals how consumer practices of ‘the meal’, and the attendant meaning making processe..

Price: $233.99

]]> The Practice of the Meal (Food, Families and the Market Place) by Benedetta Cappellini, David Marshall, Elizabeth Parsons, 9781138817685

Revealing food consumption through both material and symbolic aspects, and the role that marketplace institutions, discourses and places play in shaping, perpetuating or transforming them, this holistic book reveals how consumer practices of ‘the meal’, and the attendant meaning making processe..

Price: $233.99

]]> Revealing food consumption through both material and symbolic aspects, and the role that marketplace institutions, discourses and places play in shaping, perpetuating or transforming them, this holistic book reveals how consumer practices of ‘the meal’, and the attendant meaning making processe..]]> <![CDATA[Analyzing Music in Advertising (Television Commercials and Consumer Choice)]]> https://www.thebookco.com/analyzing-music-in-advertising-9781138781085 Sat, 31 Oct 2026 16:17:05 +0000 https://www.thebookco.com/analyzing-music-in-advertising-9781138781085 Analyzing Music in Advertising (Television Commercials and Consumer Choice) by Nicolai Graakjaer, 9781138781085

The study of music in commercials is well-suited for exploring the persuasive impact that music has beyond the ability to entertain, edify, and purify its audience. This book focuses on music in commercials from an interpretive text analytical perspective, answering hitherto neglected questions..

Price: $280.00

]]> Analyzing Music in Advertising (Television Commercials and Consumer Choice) by Nicolai Graakjaer, 9781138781085

The study of music in commercials is well-suited for exploring the persuasive impact that music has beyond the ability to entertain, edify, and purify its audience. This book focuses on music in commercials from an interpretive text analytical perspective, answering hitherto neglected questions..

Price: $280.00

]]> The study of music in commercials is well-suited for exploring the persuasive impact that music has beyond the ability to entertain, edify, and purify its audience. This book focuses on music in commercials from an interpretive text analytical perspective, answering hitherto neglected questions..]]> <![CDATA[The Market Research Field Guide (A Practical Approach for Managers, Marketers, and Researchers)]]> https://www.thebookco.com/the-market-research-field-guide-9781032739915 Thu, 29 Oct 2026 17:47:45 +0000 https://www.thebookco.com/the-market-research-field-guide-9781032739915 Approaching market research as a story with a beginning, middle, and end, this book is your personal research advisor as you build knowledge of the market research industry and maximize your position in the workplace.

Price: $190.00

]]> Approaching market research as a story with a beginning, middle, and end, this book is your personal research advisor as you build knowledge of the market research industry and maximize your position in the workplace.

Price: $190.00

]]> Approaching market research as a story with a beginning, middle, and end, this book is your personal research advisor as you build knowledge of the market research industry and maximize your position in the workplace.

]]> <![CDATA[The Market Research Field Guide (A Practical Approach for Managers, Marketers, and Researchers)]]> https://www.thebookco.com/the-market-research-field-guide-9781032736518 Thu, 29 Oct 2026 17:47:36 +0000 https://www.thebookco.com/the-market-research-field-guide-9781032736518 Approaching market research as a story with a beginning, middle, and end, this book is your personal research advisor as you build knowledge of the market research industry and maximize your position in the workplace.

Price: $42.95

]]> Approaching market research as a story with a beginning, middle, and end, this book is your personal research advisor as you build knowledge of the market research industry and maximize your position in the workplace.

Price: $42.95

]]> Approaching market research as a story with a beginning, middle, and end, this book is your personal research advisor as you build knowledge of the market research industry and maximize your position in the workplace.

]]> <![CDATA[Mine and Ours (How Psychological Ownership Shapes the World)]]> https://www.thebookco.com/mine-and-ours-9781041537458 Wed, 28 Oct 2026 16:47:17 +0000 https://www.thebookco.com/mine-and-ours-9781041537458 Mine and Ours (How Psychological Ownership Shapes the World) by Maykel Verkuyten, 9781041537458

Who owns what, and why? This important question lies at the heart of how we understand and navigate the world. The answer shapes our daily lives, relationships, and societies in profound and often invisible ways.

Price: $60.99

]]> Mine and Ours (How Psychological Ownership Shapes the World) by Maykel Verkuyten, 9781041537458

Who owns what, and why? This important question lies at the heart of how we understand and navigate the world. The answer shapes our daily lives, relationships, and societies in profound and often invisible ways.

Price: $60.99

]]> Who owns what, and why? This important question lies at the heart of how we understand and navigate the world. The answer shapes our daily lives, relationships, and societies in profound and often invisible ways.

]]> <![CDATA[Mine and Ours (How Psychological Ownership Shapes the World)]]> https://www.thebookco.com/mine-and-ours-9781041537465 Wed, 28 Oct 2026 16:47:11 +0000 https://www.thebookco.com/mine-and-ours-9781041537465 Who owns what, and why? This important question lies at the heart of how we understand and navigate the world. The answer shapes our daily lives, relationships, and societies in profound and often invisible ways.

Price: $233.99

]]> Who owns what, and why? This important question lies at the heart of how we understand and navigate the world. The answer shapes our daily lives, relationships, and societies in profound and often invisible ways.

Price: $233.99

]]> Who owns what, and why? This important question lies at the heart of how we understand and navigate the world. The answer shapes our daily lives, relationships, and societies in profound and often invisible ways.

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