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		<title><![CDATA[The Book Company: New Products - User Interfaces]]></title>
		<link>https://www.thebookco.com</link>
		<description><![CDATA[A list of the new products at The Book Company.]]></description>
		<pubDate>Sun, 06 Sep 2026 09:58:46 +0000</pubDate>
		<isc:store_title><![CDATA[The Book Company]]></isc:store_title>
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			<title><![CDATA[Digital Assistants in Online Retail Shopping (Enhancing Customer Experience)]]></title>
			<link>https://www.thebookco.com/digital-assistants-in-online-retail-shopping-9781041381983</link>
			<pubDate>Fri, 04 Sep 2026 16:23:14 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/digital-assistants-in-online-retail-shopping-9781041381983</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/digital-assistants-in-online-retail-shopping-9781041381983"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2908666/images/29914834/9781041381983__38374.1788627007.285.285.jpg?c=2" alt="Digital Assistants in Online Retail Shopping (Enhancing Customer Experience) by Chetanya Singh, Manoj Kumar Dash, Rajendra Sahu, 9781041381983" /></a></div><p>This book tackles a critical paradox in contemporary e-commerce: despite rapid proliferation of AI-powered digital assistants—from chatbots to voice-enabled shopping tools like Alexa and Siri—consumer adoption remains surprisingly low.</p><p><strong>Price: $233.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/digital-assistants-in-online-retail-shopping-9781041381983"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2908666/images/29914834/9781041381983__38374.1788627007.285.285.jpg?c=2" alt="Digital Assistants in Online Retail Shopping (Enhancing Customer Experience) by Chetanya Singh, Manoj Kumar Dash, Rajendra Sahu, 9781041381983" /></a></div><p>This book tackles a critical paradox in contemporary e-commerce: despite rapid proliferation of AI-powered digital assistants—from chatbots to voice-enabled shopping tools like Alexa and Siri—consumer adoption remains surprisingly low.</p><p><strong>Price: $233.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>This book tackles a critical paradox in contemporary e-commerce: despite rapid proliferation of AI-powered digital assistants—from chatbots to voice-enabled shopping tools like Alexa and Siri—consumer adoption remains surprisingly low.</p>]]></isc:description>
			<isc:productid><![CDATA[2908666]]></isc:productid>
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			<isc:price><![CDATA[$233.99]]></isc:price>
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			<title><![CDATA[Digital Asset Management (DAM) (Managing Content for a Digital World)]]></title>
			<link>https://www.thebookco.com/digital-asset-management-9781041368595</link>
			<pubDate>Tue, 01 Sep 2026 13:39:43 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/digital-asset-management-9781041368595</guid>
			<description><![CDATA[<p>This book is about the critical role that Digital Asset Management (DAM) plays in digital experiences in creative and marketing operations. It provides a digital foundation to transform content, business, and technology to deliver optimized content management for business as well as exceptional..<p><strong>Price: $72.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<p>This book is about the critical role that Digital Asset Management (DAM) plays in digital experiences in creative and marketing operations. It provides a digital foundation to transform content, business, and technology to deliver optimized content management for business as well as exceptional..<p><strong>Price: $72.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>This book is about the critical role that Digital Asset Management (DAM) plays in digital experiences in creative and marketing operations. It provides a digital foundation to transform content, business, and technology to deliver optimized content management for business as well as exceptional..]]></isc:description>
			<isc:productid><![CDATA[2904796]]></isc:productid>
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			<title><![CDATA[Architecting Accessibility]]></title>
			<link>https://www.thebookco.com/architecting-accessibility-9781633433960</link>
			<pubDate>Tue, 11 Aug 2026 04:16:20 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/architecting-accessibility-9781633433960</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/architecting-accessibility-9781633433960"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2898399/images/29687104/9781633433960__27282.1787023045.285.285.jpg?c=2" alt="Architecting Accessibility by Christopher Porter, 9781633433960" /></a></div><BR><BR><I>Architecting Accessibility</I> shows you how to build web applications that work for everyone. Rather than treating accessibility as a checklist, this important book offers simple and practical design decisions to break down the real barriers that challenge users who experience difficul..<p><strong>Price: $69.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/architecting-accessibility-9781633433960"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2898399/images/29687104/9781633433960__27282.1787023045.285.285.jpg?c=2" alt="Architecting Accessibility by Christopher Porter, 9781633433960" /></a></div><BR><BR><I>Architecting Accessibility</I> shows you how to build web applications that work for everyone. Rather than treating accessibility as a checklist, this important book offers simple and practical design decisions to break down the real barriers that challenge users who experience difficul..<p><strong>Price: $69.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<BR><BR><I>Architecting Accessibility</I> shows you how to build web applications that work for everyone. Rather than treating accessibility as a checklist, this important book offers simple and practical design decisions to break down the real barriers that challenge users who experience difficul..]]></isc:description>
			<isc:productid><![CDATA[2898399]]></isc:productid>
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			<title><![CDATA[Articulating Design Decisions (Communicate with Stakeholders, Keep Your Sanity, and Deliver the Best User Experience in the Age of AI)]]></title>
			<link>https://www.thebookco.com/articulating-design-decisions-9798341673908</link>
			<pubDate>Thu, 02 Jul 2026 04:47:00 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/articulating-design-decisions-9798341673908</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/articulating-design-decisions-9798341673908"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2881154/images/29903673/9798341673908__78046.1788401962.285.285.jpg?c=2" alt="Articulating Design Decisions (Communicate with Stakeholders, Keep Your Sanity, and Deliver the Best User Experience in the Age of AI) by Tom Greever, 9798341673908" /></a></div><p>Talking to people about your designs might seem like a basic skill, but it can be difficult to do well. In many cases, how you communicate with stakeholders, clients, and other nondesigners may be more important than the designs themselves. Because if you can't get their support, your work will..<p><strong>Price: $49.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/articulating-design-decisions-9798341673908"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2881154/images/29903673/9798341673908__78046.1788401962.285.285.jpg?c=2" alt="Articulating Design Decisions (Communicate with Stakeholders, Keep Your Sanity, and Deliver the Best User Experience in the Age of AI) by Tom Greever, 9798341673908" /></a></div><p>Talking to people about your designs might seem like a basic skill, but it can be difficult to do well. In many cases, how you communicate with stakeholders, clients, and other nondesigners may be more important than the designs themselves. Because if you can't get their support, your work will..<p><strong>Price: $49.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>Talking to people about your designs might seem like a basic skill, but it can be difficult to do well. In many cases, how you communicate with stakeholders, clients, and other nondesigners may be more important than the designs themselves. Because if you can't get their support, your work will..]]></isc:description>
			<isc:productid><![CDATA[2881154]]></isc:productid>
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			<title><![CDATA[An Introduction to User Experience Design (Integrating Research, Practitioner, and Student Perspectives)]]></title>
			<link>https://www.thebookco.com/an-introduction-to-user-experience-design-9781041329435</link>
			<pubDate>Wed, 01 Jul 2026 16:20:53 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/an-introduction-to-user-experience-design-9781041329435</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/an-introduction-to-user-experience-design-9781041329435"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2880351/images/29515688/9781041329435__18489.1786002167.285.285.jpg?c=2" alt="An Introduction to User Experience Design (Integrating Research, Practitioner, and Student Perspectives) by Sylvie Studente, 9781041329435" /></a></div><p>The book is a comprehensive guide to mastering the principles and practices of UX design, weaving together insights from academics, postgraduate students and industry professionals to create a well-rounded resource. It equips UX designers with the ‘know-how’ of key frameworks, industry insights..<p><strong>Price: $69.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/an-introduction-to-user-experience-design-9781041329435"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2880351/images/29515688/9781041329435__18489.1786002167.285.285.jpg?c=2" alt="An Introduction to User Experience Design (Integrating Research, Practitioner, and Student Perspectives) by Sylvie Studente, 9781041329435" /></a></div><p>The book is a comprehensive guide to mastering the principles and practices of UX design, weaving together insights from academics, postgraduate students and industry professionals to create a well-rounded resource. It equips UX designers with the ‘know-how’ of key frameworks, industry insights..<p><strong>Price: $69.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>The book is a comprehensive guide to mastering the principles and practices of UX design, weaving together insights from academics, postgraduate students and industry professionals to create a well-rounded resource. It equips UX designers with the ‘know-how’ of key frameworks, industry insights..]]></isc:description>
			<isc:productid><![CDATA[2880351]]></isc:productid>
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			<title><![CDATA[Web Form Design (Filling in the Blanks)]]></title>
			<link>https://www.thebookco.com/web-form-design-filling-in-the-blanks-9781933820248</link>
			<pubDate>Wed, 01 Jul 2026 01:46:18 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/web-form-design-filling-in-the-blanks-9781933820248</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/web-form-design-filling-in-the-blanks-9781933820248"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2879664/images/29293727/9781933820248__68634.1782871149.285.285.jpg?c=2" alt="Web Form Design (Filling in the Blanks) by Luke Wroblewski, Jared Spool, 9781933820248" /></a></div><p>Forms make or break the most crucial online interactions: checkout (commerce), registration (community), data input (participation and sharing), and any task requiring information entry. In Web Form Design, Luke Wroblewski draws on original research, his considerable experience at Yahoo! and eB..<p><strong>Price: $54.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/web-form-design-filling-in-the-blanks-9781933820248"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2879664/images/29293727/9781933820248__68634.1782871149.285.285.jpg?c=2" alt="Web Form Design (Filling in the Blanks) by Luke Wroblewski, Jared Spool, 9781933820248" /></a></div><p>Forms make or break the most crucial online interactions: checkout (commerce), registration (community), data input (participation and sharing), and any task requiring information entry. In Web Form Design, Luke Wroblewski draws on original research, his considerable experience at Yahoo! and eB..<p><strong>Price: $54.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>Forms make or break the most crucial online interactions: checkout (commerce), registration (community), data input (participation and sharing), and any task requiring information entry. In Web Form Design, Luke Wroblewski draws on original research, his considerable experience at Yahoo! and eB..]]></isc:description>
			<isc:productid><![CDATA[2879664]]></isc:productid>
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			<title><![CDATA[Interviewing Users (How to Uncover Compelling Insights)]]></title>
			<link>https://www.thebookco.com/interviewing-users-9781933820118</link>
			<pubDate>Tue, 30 Jun 2026 01:45:45 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/interviewing-users-9781933820118</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/interviewing-users-9781933820118"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2879423/images/29293240/9781933820118__04294.1782784081.285.285.jpg?c=2" alt="Interviewing Users (How to Uncover Compelling Insights) by Steve Portigal, 9781933820118" /></a></div><p>Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyon..<p><strong>Price: $29.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/interviewing-users-9781933820118"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2879423/images/29293240/9781933820118__04294.1782784081.285.285.jpg?c=2" alt="Interviewing Users (How to Uncover Compelling Insights) by Steve Portigal, 9781933820118" /></a></div><p>Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyon..<p><strong>Price: $29.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>Interviewing is a foundational user research tool that people assume they already possess. Everyone can ask questions, right? Unfortunately, that's not the case. Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyon..]]></isc:description>
			<isc:productid><![CDATA[2879423]]></isc:productid>
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			<title><![CDATA[Why Are Things So Hard To Use? (Learning From Design Failures)]]></title>
			<link>https://www.thebookco.com/why-are-things-so-hard-to-use-9781041343998</link>
			<pubDate>Sat, 20 Jun 2026 16:16:51 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/why-are-things-so-hard-to-use-9781041343998</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/why-are-things-so-hard-to-use-9781041343998"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2875685/images/29888119/9781041343998__53058.1788462451.285.285.jpg?c=2" alt="Why Are Things So Hard To Use? (Learning From Design Failures) by Philip Kortum, 9781041343998" /></a></div><p>The book addresses the challenges posed by emerging technologies like AI and voice interfaces, offering actionable recommendations to help designers create interfaces that truly meet user needs and lead them on a path to better design.This book is ideal for professionals in human factors and UI..<p><strong>Price: $54.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/why-are-things-so-hard-to-use-9781041343998"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2875685/images/29888119/9781041343998__53058.1788462451.285.285.jpg?c=2" alt="Why Are Things So Hard To Use? (Learning From Design Failures) by Philip Kortum, 9781041343998" /></a></div><p>The book addresses the challenges posed by emerging technologies like AI and voice interfaces, offering actionable recommendations to help designers create interfaces that truly meet user needs and lead them on a path to better design.This book is ideal for professionals in human factors and UI..<p><strong>Price: $54.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>The book addresses the challenges posed by emerging technologies like AI and voice interfaces, offering actionable recommendations to help designers create interfaces that truly meet user needs and lead them on a path to better design.This book is ideal for professionals in human factors and UI..]]></isc:description>
			<isc:productid><![CDATA[2875685]]></isc:productid>
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			<title><![CDATA[Nature Inspired Robotics]]></title>
			<link>https://www.thebookco.com/nature-inspired-robotics-9781032624365</link>
			<pubDate>Wed, 27 May 2026 18:23:50 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/nature-inspired-robotics-9781032624365</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/nature-inspired-robotics-9781032624365"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2866773/images/29880076/9781032624365__60899.1788618602.285.285.jpg?c=2" alt="Nature Inspired Robotics by Jagjit Singh Dhatterwal, Kuldeep Singh Kaswan, Reenu Batra, 9781032624365" /></a></div><p>This book introduces the theories and methods of Nature-Inspired Robotics in artificial intelligence. Software and hardware technologies, alongside theories and methods, illustrate the application of bio-inspired artificial intelligence.</p><p><strong>Price: $72.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/nature-inspired-robotics-9781032624365"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2866773/images/29880076/9781032624365__60899.1788618602.285.285.jpg?c=2" alt="Nature Inspired Robotics by Jagjit Singh Dhatterwal, Kuldeep Singh Kaswan, Reenu Batra, 9781032624365" /></a></div><p>This book introduces the theories and methods of Nature-Inspired Robotics in artificial intelligence. Software and hardware technologies, alongside theories and methods, illustrate the application of bio-inspired artificial intelligence.</p><p><strong>Price: $72.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>This book introduces the theories and methods of Nature-Inspired Robotics in artificial intelligence. Software and hardware technologies, alongside theories and methods, illustrate the application of bio-inspired artificial intelligence.</p>]]></isc:description>
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			<title><![CDATA[Brain Technology in Augmented Cognition (Current and Future Trends)]]></title>
			<link>https://www.thebookco.com/brain-technology-in-augmented-cognition-9781032693002</link>
			<pubDate>Wed, 27 May 2026 16:39:24 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/brain-technology-in-augmented-cognition-9781032693002</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/brain-technology-in-augmented-cognition-9781032693002"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2865927/images/29878767/9781032693002__99075.1788501029.285.285.jpg?c=2" alt="Brain Technology in Augmented Cognition (Current and Future Trends) by Suraj Sood, 9781032693002" /></a></div><p><i>Brain Technology in Augmented Cognition: Current and Future Trends</i> informs engineers interested in human-computer interaction about the current state of augmented cognition. Its scope includes recent advances in electroencephalography (EEG), neural network, and brain-computer interface (..<p><strong>Price: $33.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/brain-technology-in-augmented-cognition-9781032693002"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2865927/images/29878767/9781032693002__99075.1788501029.285.285.jpg?c=2" alt="Brain Technology in Augmented Cognition (Current and Future Trends) by Suraj Sood, 9781032693002" /></a></div><p><i>Brain Technology in Augmented Cognition: Current and Future Trends</i> informs engineers interested in human-computer interaction about the current state of augmented cognition. Its scope includes recent advances in electroencephalography (EEG), neural network, and brain-computer interface (..<p><strong>Price: $33.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p><i>Brain Technology in Augmented Cognition: Current and Future Trends</i> informs engineers interested in human-computer interaction about the current state of augmented cognition. Its scope includes recent advances in electroencephalography (EEG), neural network, and brain-computer interface (..]]></isc:description>
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