The Book Company: New Products - Sales & Selling

Purpose-Driven Pricing (Leveraging the Power of Pricing for Profit and Societal Good)

Tue, 28 Apr 2026 17:29:52 +0000

This book introduces the concept of leveraging the power of pricing for both profit and societal good, and clearly explains how it can be done. It shows how effective use of price can have prosocial impacts, such as helping to reduce carbon emissions, accelerating the adoption of eco-friendly p..

Price: $51.99

Connect First: 52 Simple Ways to Ignite Success, Meaning, and Joy at Work

Tue, 28 Apr 2026 14:08:07 +0000

#1 WALL STREET JOURNAL BESTSELLER • USA TODAY BESTSELLER

A renowned business psychologist, advisor, and consultant to the world’s leading companie..
Price: $26.00

Fanatical Prospecting

Tue, 21 Apr 2026 17:04:07 +0000
Coming Soon..
Price: $32.00

Make Marketing Matter (Change perceptions. Drive performance. Architect growth.)

Sun, 19 Apr 2026 01:46:18 +0000

Stop justifying marketing. Start architecting growth.
Too often, CMOs find they’re speaking a different language to the rest of the boardroom. Creativity and commerciality clash. Growth stalls. The exact opposite of what marketing leaders - and their CEOs - intended.
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Price: $19.99

Confessions of a Sales Professional (How a People Pleaser Learned to Thrive in the Cutthroat World of Sales)

Wed, 15 Apr 2026 00:23:06 +0000

Confessions of a Sales Professional follows Rebecca Kilday’s journey from burnout and frustration to clarity and success in the world of independent sales.
With over twenty years of experience behind her, Rebecca realized the most valuable lessons didn’..
Price: $17.95

Store Traffic Is a Gift (The Retailer's Guide to Converting Visits into Sales)

Thu, 09 Apr 2026 04:45:38 +0000

#1 AMAZON BEST SELLER
NONFICTION BOOK AWARDS GOLD MEDALIST
2026 AXIOM AWARDS GOLD MEDALIST IN SALES

Every hour of every day, shoppers visit retail stores intending to buy but leave empty-handed.
..
Price: $27.95

The Algorithmic Shopper (Rethinking Growth, Strategy, and Brand Power in an AI-First World)

Mon, 06 Apr 2026 16:40:21 +0000

The definitive playbook for marketing and selling in the age of agentic AI.

The world of commerce has always been squarely focused upon the art of human persuasion. Companies have tirelessly studied our psychology, our insecurities, and our aspirations, developing heartfelt brand ..
Price: $29.00

The BIG Growth Planner

Thu, 02 Apr 2026 04:48:21 +0000

Everybody knows they need to "do business development". What they miss is that knowing isn't enough—without a system, it never happens.
The BIG Growth Planner is a 13-week wirebound planner that turns vague BD intentions into consistent strategic action. In just 15 minu..
Price: $24.99

Generative Engine Optimization (The Definitive Guide to AI SEO)

Tue, 31 Mar 2026 13:47:08 +0000

Optimize your content for AI answer engines and protect your organic traffic

As 77% of ChatGPT users now treat it like a search engine, traditional SEO alone no longer secures brand visibility. Generative Engine Optimization (GEO): The Definitive Guide to AI SEO, by ..
Price: $30.00

Priced to Win (The Sales Leader's Framework for Closing Deals Without Caving on Price)

Tue, 31 Mar 2026 13:40:13 +0000
Coming Soon..
Price: $26.00