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		<title><![CDATA[The Book Company: New Products - Coaching]]></title>
		<link>https://www.thebookco.com</link>
		<description><![CDATA[A list of the new products at The Book Company.]]></description>
		<pubDate>Sun, 09 Aug 2026 09:15:51 +0000</pubDate>
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			<title><![CDATA[How to Watch Soccer Like a Genius (What Architects, Stuntwomen, Paleoanthropologists, and Computer Scientists Reveal About the World's Game)]]></title>
			<link>https://www.thebookco.com/how-to-watch-soccer-like-a-genius-9781419777189</link>
			<pubDate>Sat, 08 Aug 2026 04:27:51 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/how-to-watch-soccer-like-a-genius-9781419777189</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/how-to-watch-soccer-like-a-genius-9781419777189"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2896462/images/29636261/9781419777189__93022.1786163277.285.285.jpg?c=2" alt="How to Watch Soccer Like a Genius (What Architects, Stuntwomen, Paleoanthropologists, and Computer Scientists Reveal About the World&#039;s Game) by Nick Greene, 9781419777189" /></a></div><P><STRONG>A brilliant and entertaining deconstruction of the most popular sport in the world from the bestselling author of </STRONG><I><STRONG>How to Watch Basketball Like a Genius</STRONG></I></P><P>After reading this fun book, you’ll never look at soccer the same way again.</P><P>In <I>How to ..<p><strong>Price: $19.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/how-to-watch-soccer-like-a-genius-9781419777189"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2896462/images/29636261/9781419777189__93022.1786163277.285.285.jpg?c=2" alt="How to Watch Soccer Like a Genius (What Architects, Stuntwomen, Paleoanthropologists, and Computer Scientists Reveal About the World&#039;s Game) by Nick Greene, 9781419777189" /></a></div><P><STRONG>A brilliant and entertaining deconstruction of the most popular sport in the world from the bestselling author of </STRONG><I><STRONG>How to Watch Basketball Like a Genius</STRONG></I></P><P>After reading this fun book, you’ll never look at soccer the same way again.</P><P>In <I>How to ..<p><strong>Price: $19.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<P><STRONG>A brilliant and entertaining deconstruction of the most popular sport in the world from the bestselling author of </STRONG><I><STRONG>How to Watch Basketball Like a Genius</STRONG></I></P><P>After reading this fun book, you’ll never look at soccer the same way again.</P><P>In <I>How to ..]]></isc:description>
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			<title><![CDATA[Hail, Claudio! (The Man, the Manager, the Miracle)]]></title>
			<link>https://www.thebookco.com/hail-claudio-the-man-the-manager-the-miracle-9780224100687</link>
			<pubDate>Tue, 04 Aug 2026 17:39:43 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/hail-claudio-the-man-the-manager-the-miracle-9780224100687</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/hail-claudio-the-man-the-manager-the-miracle-9780224100687"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2894620/images/29519184/9780224100687__88509.1786090531.285.285.jpg?c=2" alt="Hail, Claudio! (The Man, the Manager, the Miracle) by Gabriele Marcotti, Alberto Polverosi, 9780224100687" /></a></div><DIV><P>This is the inside story of the rise and rise of a butcher’s son from Rome whose hard work, passion for the game, and ability to learn from his mistakes have earned him the respect of players, fans, and owners worldwide. Between them, journalists Gabriele Marcotti and Alberto Polveros have..<p><strong>Price: $17.95</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/hail-claudio-the-man-the-manager-the-miracle-9780224100687"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2894620/images/29519184/9780224100687__88509.1786090531.285.285.jpg?c=2" alt="Hail, Claudio! (The Man, the Manager, the Miracle) by Gabriele Marcotti, Alberto Polverosi, 9780224100687" /></a></div><DIV><P>This is the inside story of the rise and rise of a butcher’s son from Rome whose hard work, passion for the game, and ability to learn from his mistakes have earned him the respect of players, fans, and owners worldwide. Between them, journalists Gabriele Marcotti and Alberto Polveros have..<p><strong>Price: $17.95</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<DIV><P>This is the inside story of the rise and rise of a butcher’s son from Rome whose hard work, passion for the game, and ability to learn from his mistakes have earned him the respect of players, fans, and owners worldwide. Between them, journalists Gabriele Marcotti and Alberto Polveros have..]]></isc:description>
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			<title><![CDATA[The Chaos Factory (The Inside Story of the Los Angeles Lakers)]]></title>
			<link>https://www.thebookco.com/the-chaos-factory-9780063491748</link>
			<pubDate>Tue, 04 Aug 2026 16:16:02 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/the-chaos-factory-9780063491748</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-chaos-factory-9780063491748"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2894377/images/29568293/9780063491748__98517.1786223674.285.285.jpg?c=2" alt="The Chaos Factory (The Inside Story of the Los Angeles Lakers) by Dan Woike, 9780063491748" /></a></div>Coming Soon..<p><strong>Price: $30.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-chaos-factory-9780063491748"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2894377/images/29568293/9780063491748__98517.1786223674.285.285.jpg?c=2" alt="The Chaos Factory (The Inside Story of the Los Angeles Lakers) by Dan Woike, 9780063491748" /></a></div>Coming Soon..<p><strong>Price: $30.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[Coming Soon..]]></isc:description>
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			<title><![CDATA[Unbreakable (How I Turned My Depression and Anxiety into Motivation and You Can Too)]]></title>
			<link>https://www.thebookco.com/unbreakable-9780063062856</link>
			<pubDate>Tue, 28 Jul 2026 18:23:00 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/unbreakable-9780063062856</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/unbreakable-9780063062856"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2891828/images/29407905/9780063062856__76513.1785557289.285.285.jpg?c=2" alt="Unbreakable (How I Turned My Depression and Anxiety into Motivation and You Can Too) by Jay Glazer, 9780063062856" /></a></div><p><strong>Hey Teammate,</strong></p><p><strong>We all face obstacles-physical, emotional, between the ears. The good news is that everything we have fought back against can empower us, IF WE KNOW HOW TO USE IT. My obstacles happen to be anxiety and depression. I call it living in the gray, and I'..<p><strong>Price: $27.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/unbreakable-9780063062856"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2891828/images/29407905/9780063062856__76513.1785557289.285.285.jpg?c=2" alt="Unbreakable (How I Turned My Depression and Anxiety into Motivation and You Can Too) by Jay Glazer, 9780063062856" /></a></div><p><strong>Hey Teammate,</strong></p><p><strong>We all face obstacles-physical, emotional, between the ears. The good news is that everything we have fought back against can empower us, IF WE KNOW HOW TO USE IT. My obstacles happen to be anxiety and depression. I call it living in the gray, and I'..<p><strong>Price: $27.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p><strong>Hey Teammate,</strong></p><p><strong>We all face obstacles-physical, emotional, between the ears. The good news is that everything we have fought back against can empower us, IF WE KNOW HOW TO USE IT. My obstacles happen to be anxiety and depression. I call it living in the gray, and I'..]]></isc:description>
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			<title><![CDATA[Skill Acquisition in Action]]></title>
			<link>https://www.thebookco.com/skill-acquisition-in-action-9781041037934</link>
			<pubDate>Sat, 25 Jul 2026 19:26:02 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/skill-acquisition-in-action-9781041037934</guid>
			<description><![CDATA[<p><i>Skill Acquisition in Action</i> is a compilation of chapters from the experts who have used Skill Acquisition to enhance the performance of the people they work and collaborate with in a shared pursuit of excellence. </p><p><strong>Price: $60.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<p><i>Skill Acquisition in Action</i> is a compilation of chapters from the experts who have used Skill Acquisition to enhance the performance of the people they work and collaborate with in a shared pursuit of excellence. </p><p><strong>Price: $60.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p><i>Skill Acquisition in Action</i> is a compilation of chapters from the experts who have used Skill Acquisition to enhance the performance of the people they work and collaborate with in a shared pursuit of excellence. </p>]]></isc:description>
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			<title><![CDATA[Masters of the Game (A Conversational History of the NBA in 75 Legendary Players)]]></title>
			<link>https://www.thebookco.com/masters-of-the-game-9798217060726</link>
			<pubDate>Wed, 22 Jul 2026 04:55:35 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/masters-of-the-game-9798217060726</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/masters-of-the-game-9798217060726"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2890044/images/29330320/9798217060726__57537.1785660770.285.285.jpg?c=2" alt="Masters of the Game (A Conversational History of the NBA in 75 Legendary Players) by Sam Smith, Phil Jackson, 9798217060726" /></a></div><b>The legendary sportswriter and the Hall of Fame, eleven-time NBA champion coach separate the music from the noise in the stories of the greatest who ever played and their impact on the game</b><br><br>Sam Smith and Phil Jackson grew to know and respect each otherin the late 1980s, when Smith wa..<p><strong>Price: $20.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/masters-of-the-game-9798217060726"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2890044/images/29330320/9798217060726__57537.1785660770.285.285.jpg?c=2" alt="Masters of the Game (A Conversational History of the NBA in 75 Legendary Players) by Sam Smith, Phil Jackson, 9798217060726" /></a></div><b>The legendary sportswriter and the Hall of Fame, eleven-time NBA champion coach separate the music from the noise in the stories of the greatest who ever played and their impact on the game</b><br><br>Sam Smith and Phil Jackson grew to know and respect each otherin the late 1980s, when Smith wa..<p><strong>Price: $20.00</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<b>The legendary sportswriter and the Hall of Fame, eleven-time NBA champion coach separate the music from the noise in the stories of the greatest who ever played and their impact on the game</b><br><br>Sam Smith and Phil Jackson grew to know and respect each otherin the late 1980s, when Smith wa..]]></isc:description>
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			<title><![CDATA[Play Better Golf (In-Depth Learning From the Pros and Coaches)]]></title>
			<link>https://www.thebookco.com/play-better-golf-9781917259996</link>
			<pubDate>Thu, 16 Jul 2026 23:45:48 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/play-better-golf-9781917259996</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/play-better-golf-9781917259996"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2888883/images/29305322/9781917259996__87834.1784902937.285.285.jpg?c=2" alt="Play Better Golf (In-Depth Learning From the Pros and Coaches) by Various, 9781917259996" /></a></div><b>Whether you're battling a slice off the tee, losing shots around the green or giving away strokes through poor course management, the answer lies in understanding your game – and knowing exactly what to do to fix it.</b><br><br>
<i>Play Better Golf</i> is the ultimate instruction manual for the..<p><strong>Price: $33.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/play-better-golf-9781917259996"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2888883/images/29305322/9781917259996__87834.1784902937.285.285.jpg?c=2" alt="Play Better Golf (In-Depth Learning From the Pros and Coaches) by Various, 9781917259996" /></a></div><b>Whether you're battling a slice off the tee, losing shots around the green or giving away strokes through poor course management, the answer lies in understanding your game – and knowing exactly what to do to fix it.</b><br><br>
<i>Play Better Golf</i> is the ultimate instruction manual for the..<p><strong>Price: $33.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<b>Whether you're battling a slice off the tee, losing shots around the green or giving away strokes through poor course management, the answer lies in understanding your game – and knowing exactly what to do to fix it.</b><br><br>
<i>Play Better Golf</i> is the ultimate instruction manual for the..]]></isc:description>
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			<title><![CDATA[The History of the Women's World Cup (Great Matches. Star Players. Iconic Moments. WWC 2027 Preview.)]]></title>
			<link>https://www.thebookco.com/the-history-of-the-womens-world-cup-9781915343208</link>
			<pubDate>Thu, 16 Jul 2026 23:44:35 +0000</pubDate>
			<guid isPermaLink="false">https://www.thebookco.com/the-history-of-the-womens-world-cup-9781915343208</guid>
			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-history-of-the-womens-world-cup-9781915343208"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2888877/images/29305319/9781915343208__87003.1785190547.285.285.jpg?c=2" alt="The History of the Women&#039;s World Cup (Great Matches. Star Players. Iconic Moments. WWC 2027 Preview.) by Adrian Besley, 9781915343208" /></a></div><b>In 1995, FIFA President Sepp Blatter declared: "The future of football is feminine." What was then seemingly just a marketing slogan has, in the lifespan of a generation, become a glorious reality.</b><br><br>

Packed with photographs and expert insight, this is the story of the FIFA Women's Wo..<p><strong>Price: $29.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/the-history-of-the-womens-world-cup-9781915343208"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2888877/images/29305319/9781915343208__87003.1785190547.285.285.jpg?c=2" alt="The History of the Women&#039;s World Cup (Great Matches. Star Players. Iconic Moments. WWC 2027 Preview.) by Adrian Besley, 9781915343208" /></a></div><b>In 1995, FIFA President Sepp Blatter declared: "The future of football is feminine." What was then seemingly just a marketing slogan has, in the lifespan of a generation, become a glorious reality.</b><br><br>

Packed with photographs and expert insight, this is the story of the FIFA Women's Wo..<p><strong>Price: $29.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<b>In 1995, FIFA President Sepp Blatter declared: "The future of football is feminine." What was then seemingly just a marketing slogan has, in the lifespan of a generation, become a glorious reality.</b><br><br>

Packed with photographs and expert insight, this is the story of the FIFA Women's Wo..]]></isc:description>
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			<title><![CDATA[Monitoring Workloads in Team Sports (Current and Future Perspectives)]]></title>
			<link>https://www.thebookco.com/monitoring-workloads-in-team-sports-9781041218142</link>
			<pubDate>Wed, 15 Jul 2026 16:19:03 +0000</pubDate>
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			<description><![CDATA[<p>This book is a comprehensive and practice-oriented text that addresses one of the most critical areas in contemporary sports science: the multidimensional monitoring of training loads in team sports. </p><p><strong>Price: $60.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<p>This book is a comprehensive and practice-oriented text that addresses one of the most critical areas in contemporary sports science: the multidimensional monitoring of training loads in team sports. </p><p><strong>Price: $60.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>This book is a comprehensive and practice-oriented text that addresses one of the most critical areas in contemporary sports science: the multidimensional monitoring of training loads in team sports. </p>]]></isc:description>
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			<title><![CDATA[Laboratory Manual for Exercise Physiology, Exercise Testing, and Physical Fitness]]></title>
			<link>https://www.thebookco.com/laboratory-manual-for-exercise-physiology-exercise-testing-and-physical-fitness-9781041373179</link>
			<pubDate>Wed, 15 Jul 2026 16:17:58 +0000</pubDate>
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			<description><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/laboratory-manual-for-exercise-physiology-exercise-testing-and-physical-fitness-9781041373179"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2888233/images/29596672/9781041373179__32495.1786033383.285.285.jpg?c=2" alt="Laboratory Manual for Exercise Physiology, Exercise Testing, and Physical Fitness by Terry J. Housh, Joel T. Cramer, Joseph P. Weir, Jeffery Stout, Glen O. Johnson, 9781041373179" /></a></div><p>This new edition provides students with meaningful lab experiences--whether they have access to laboratories and equipment, or they are looking for procedures that can be done without costly materials.</p>
<p></p><p><strong>Price: $79.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></description>
			<content:encoded><![CDATA[<div style='float: right; padding: 10px;'><a href="https://www.thebookco.com/laboratory-manual-for-exercise-physiology-exercise-testing-and-physical-fitness-9781041373179"><img src="https://cdn10.bigcommerce.com/s-fu1b8f4/products/2888233/images/29596672/9781041373179__32495.1786033383.285.285.jpg?c=2" alt="Laboratory Manual for Exercise Physiology, Exercise Testing, and Physical Fitness by Terry J. Housh, Joel T. Cramer, Joseph P. Weir, Jeffery Stout, Glen O. Johnson, 9781041373179" /></a></div><p>This new edition provides students with meaningful lab experiences--whether they have access to laboratories and equipment, or they are looking for procedures that can be done without costly materials.</p>
<p></p><p><strong>Price: $79.99</strong> <img src="https://cdn10.bigcommerce.com/s-fu1b8f4/templates/__custom/images/IcoRating0.gif" alt="" /></p>]]></content:encoded>
			<isc:description><![CDATA[<p>This new edition provides students with meaningful lab experiences--whether they have access to laboratories and equipment, or they are looking for procedures that can be done without costly materials.</p>
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			<isc:productid><![CDATA[2888233]]></isc:productid>
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