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Entrepreneurship and Small Business (Start-up, growth and maturity) - 9781137430359

List Price: $90.00
SKU:
9781137430359
Quantity:
  • Pricing is for Unbranded Products
  • Branding Minimum: 50 pieces

Overview

In this holistic and practical introduction to Entrepreneurship & Small Business, Paul Burns takes a life-cycle view of a business, arming students with a comprehensive understanding of the many stages and forms of entrepreneurship.

The book unpicks exactly what makes an entrepreneur, what motivates them, how they manage and lead, and how their characteristics help shape the businesses they run.

What's new for this edition?

- Updated international case studies from entrepreneurs and small businesses, ranging from Oman to Australia (see list below for more details)

- First-hand, detailed stories from real-life entrepreneurs in brand new Meet the Entrepreneur video case studies

- Exploration of the growing importance of social and civic enterprise and hot topics such as effectuation and lean entrepreneurship

- Rich multimedia content in the form of additional teaching and learning resources on the companion website

This market-leading book offers a truly global selection of case studies:

- 97 cases from across Europe
- 22 cases from the U.S.
- 9 cases from Far Asia
- 7 cases from the Middle East
- 6 cases from Southern Asia
- 6 cases from Australia

Branding Options and Pricing (v)

  • 1-Color Imprint: $1.00 ea.
  • Promo-Page Insert: $2.00 ea. (full-color printed, single-sided page)
  • Belly-Band Wrap: $2.00 ea. (full-color printed)
  • Set-Up Charge: $40 per decoration
FULL DETAILS

Inquire for higher quantities. Product availability changes daily, so please confirm your quantity is available prior to placing an order.

  • Branded Products: allow 10 business days from proof approval for production. Branding options may be limited or unavailable based on product design or cover artwork.
  • Unbranded Products: allow 3-5 business days for shipping. All Unbranded items receive FREE ground shipping in the US. Inquire for international shipping.
  • Product Details

    Author:
    Paul Burns
    Format:
    Paperback
    Pages:
    584
    Publisher:
    Palgrave Macmillan (April 1, 2016)
    Language:
    English
    Audience:
    College/higher education
    ISBN-13:
    9781137430359
    ISBN-10:
    1137430354
    Weight:
    16oz
    Dimensions:
    8.52" x 10.8" x 0.845"
    Case Pack:
    10
    File:
    CHILDSPLAY-macmillan_us_academic_onix21-2016-0403-20160404a.xml
    Folder:
    CHILDSPLAY
    As low as:
    $69.30
    Publisher Identifier:
    P-CHILDSPLAY
    Discount Code:
    A