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Designing Logos (The Process of Creating Symbols That Endure)

List Price: $35.00
SKU:
9781581156492
Quantity:
  • Pricing is for Unbranded Products
  • Branding Minimum: 50 pieces

Overview

How to design great logos, step by step by step.

* Lavishly illustrated with 750 color images
* How-tos, case studies, and detailed analysis of well-known logos

What makes a logo good? What makes it bad? What makes it great? The entire process of logo design is examined, from the initial client interview to brainstorming, from first presentation to delivery of the final standards manual. Through 750 color illustrations, classic logos are analyzed, and readers will learn a thirteen-point system for measuring the effectiveness of any logo. Learn about the uses of positive and negative space, balance, color, and typography; follow intriguing case studies; discover how to make effective presentations to clients. Designers, marketing and branding specialists, educators, and students everywhere need this definitive guide to creating great logos.

Branding Options and Pricing (v)

  • 1-Color Imprint: $1.00 ea.
  • Promo-Page Insert: $2.00 ea. (full-color printed, single-sided page)
  • Belly-Band Wrap: $2.00 ea. (full-color printed)
  • Set-Up Charge: $40 per decoration
FULL DETAILS

Inquire for higher quantities. Product availability changes daily, so please confirm your quantity is available prior to placing an order.

  • Branded Products: allow 10 business days from proof approval for production. Branding options may be limited or unavailable based on product design or cover artwork.
  • Unbranded Products: allow 3-5 business days for shipping. All Unbranded items receive FREE ground shipping in the US. Inquire for international shipping.
  • Product Details

    Author:
    Jack Gernsheimer
    Format:
    Paperback
    Pages:
    224
    Publisher:
    Allworth (October 14, 2008)
    Language:
    English
    ISBN-13:
    9781581156492
    ISBN-10:
    1581156499
    Weight:
    28.56oz
    Dimensions:
    8.5" x 10" x 0.6"
    Case Pack:
    18
    File:
    Eloquence-Simon_04022021_043800_Complete_onix21-20210402.xml
    Folder:
    Eloquence
    List Price:
    $35.00
    As low as:
    $26.95
    Publisher Identifier:
    P-SS
    Discount Code:
    A
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