Title: Business Bestsellers: Drive: The Surprising Truth about What Motivates Us
Item #: 9781594488849
Description: Forget everything you thought you knew about how
to motivate people--at work, at school, at home.
It's wrong. As Daniel H. Pink explains in his new
and paradigm-shattering book Drive: The Surprising
Truth About What Motivates Us, the secret to high
performance and satisfaction in today's world is
the deeply human need to direct our own lives, to
learn and create new things, and to do better by
ourselves and our world. Drawing on four decades
of scientific research on human motivation, Pink
exposes the mismatch between what science knows
and what business does--and how that affects every
aspect of our lives. He demonstrates that while
the old-fashioned carrot-and-stick approach worked
successfully in the 20th century, it's precisely
the wrong way to motivate people for today's
challenges. Hardcover, 9 x 6.5," 256 pp.
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