Title: Business Bestsellers: Inbound Marketing: Get Found Using Google, Social Media, and Blogs
Item #: 9780470499313
Description: To connect with today's buyer, you need to stop
pushing your message out and start pulling your
customers in. The rules of marketing have changed
and the key to winning is to use this change to
your advantage. If you've wondered how to get
found in Google or why blogs and social media
sites like Facebook and Twitter are important,
Inbound Marketing is the book for you. HubSpot
founders Brian Halligan and Dharmesh Shah give you
the tools and strategies you need to improve your
Google search rankings; build a blog to promote
your business; grow and nurture a community on
social media sites; and analyze which of your
online marketing efforts are working. Hardcover, 9
x 6," 256 pp.
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